[{"data":1,"prerenderedAt":139},["ShallowReactive",2],{"$fTT8zR9t9-fWlqZ7MnkjUL9U5Ia5Ffs7C3so-aZEk8nE":3,"$fP1jiqM-WGzO9U_y47KfLe7tkSQaQlH9kq4clvwPCjCc":27},{"job":4},{"id":5,"applyToken":6,"slug":7,"title":8,"companyname":9,"companylogo":10,"companyIndustry":11,"city":12,"country":13,"remote":14,"employmentType":15,"department":17,"content_html":18,"content_text":19,"years":20,"createdAt":21,"updatedAtISO":22,"postedAtISO":23,"hasSalary":14,"salaryMin":20,"salaryMax":20,"currency":24,"isPaid":14,"schema":25},"28d835e1200fc6c3c3376d1276c1d5c5b0ceceddc4d1795eecbb3b1cf8b2174e","61697c50d0b8673f95c7ffd33e163e2c54111fc124d511a80d1754fe687e063c","assistant-manager-customer-marketing-at-diageo-2e307f7280","Assistant Manager Customer Marketing","Diageo","https://cdn.jobboardwise.com/logo/diageo.com","Beverage Manufacturing","Karimnagar","India",false,[16],"Full-time","Other","\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cp>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cb>Job Description :\u003C/b>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/p>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003Cp>\u003Cb>About the Function:\u003C/b>    \u003C/p>\u003Cp>Sales is where our brands meet the real world. This team builds the relationships that bring our products to life, partnering closely with customers across markets, channels and occasions to make sure our brands are part of moments that matter everywhere.\u003C/p>\u003Cp>It’s a dynamic, people-focused environment where curiosity, commercial thinking and strong relationships make the difference. You’ll have the opportunity to grow your network, develop your skills and see the direct impact of your work every day.\u003C/p>\u003Cp>\u003Cbr>\u003Cb>Qualification: \u003C/b>\u003C/p>\u003Cul>\u003Cli>MBA in Sales and Marketing Experience: \u003C/li>\u003Cli>2-4 years' experience in FMCG / Alco-Bev sales\u003C/li>\u003C/ul>\u003Cp>\u003Cb>Knowledge & skills:  \u003C/b>\u003C/p>\u003Cul>\u003Cli>Planning,  execution and review.\u003C/li>\u003Cli>Analytical & reasoning skills\u003C/li>\u003Cli>Communication & negotiation skills\u003C/li>\u003Cli>ROI Orientation\u003C/li>\u003Cli>Vendor Management\u003C/li>\u003C/ul>\u003Cp>Best suited for someone who\u003C/p>\u003Cul>\u003Cli>Believes in perfection when it comes to execution\u003C/li>\u003Cli>Inclination to spend majority of time in the market\u003C/li>\u003Cli>Good at networking\u003C/li>\u003C/ul>\u003Cp>\u003Cb>About the role:\u003C/b>\u003C/p>\u003Cp>\u003Cb>1 Outlet management   \u003C/b>\u003C/p>\u003Cul>\u003Cli>Conduct market recee with Sales team to evaluate and finalize the outlets\u003C/li>\u003Cli>Ensure installations and its maintenance and upkeep at vendor outlets as well as acknowledgement and clearance of the bills as per PO\u003C/li>\u003Cli>Finalise beat as per switch Promotion Plan for outlet mapping and ensure deployment of promotional elements and gifts at outlets as per Activity calendar\u003C/li>\u003Cli>Work towards development and innovations in Signage Elements example racks / main shop signage/ gandolas etc\u003C/li>\u003Cli>Collate and update TSEs & TLs monthly Scores in online & offline Portal\u003C/li>\u003Cli>Prepare and supervise contracts for rental outlets and get their approval through the legal team\u003C/li>\u003Cli>Ensure accurate documentation, supervision and monitoring of challans, in & out stock register, bills, POs, GRAs, PR and attendance of the sales team\u003C/li>\u003Cli>Plan and execute POSMs, Display Units, shelf shares for branding and merchandising as per contract and get required sign -off for PO payments Qualitative\u003C/li>\u003C/ul>\u003Cp>\u003Cb>2 Brand communication and visibility\u003C/b>  \u003C/p>\u003Cul>\u003Cli>Help SCMM develop brand communication options at various channels as per brand imperatives\u003C/li>\u003Cli>Co-ordinate with vendors to oversee execution of signage in the state.\u003C/li>\u003Cli>Execute agrees visibility strategy and track and monitor visibility execution\u003C/li>\u003Cli>Responsible for the choice of outlets for implementation along with the Sales team.\u003C/li>\u003Cli>Use outlets as media vehicle to drive seamless route to consumer effectiveness by building brand visibility, imagery, creating demand through consumer winning activations and leveraging USL portfolio for effective sell-in & sell-out.\u003C/li>\u003C/ul>\u003Cp>\u003Cb>3 Budget\u003C/b>\u003C/p>\u003Cul>\u003Cli>Coordinate with the manpower agency for various activities eg. claim settlement etc.\u003C/li>\u003Cli>Ensure accurate spend of budgets at the state level. Qualitative\u003C/li>\u003C/ul>\u003Cp>\u003Cb>4 Analytics   \u003C/b>\u003C/p>\u003Cul>\u003Cli>Monitor and report performance to the Customer Marketing Manager and support in defining actionable learning for improvement.\u003C/li>\u003Cli>Provide feedback to the regional marketing team and sale team for improvement based on the competitor analysis and performance wrt the plan\u003C/li>\u003C/ul>\u003Cp>\u003Cb>5 Train promoters for optimum performance  \u003C/b>\u003C/p>\u003Cul>\u003Cli>Responsible for training and development of the third party execution force through on the job training & scheduled training calendar in co-ordination with Regional/National Trade marketing\u003C/li>\u003Cli>Induct and train the promoters as per incentive schemes\u003C/li>\u003Cli>Ensure the sales team is aligned to the marketing activity and standards through regular communication and formal meetings.\u003C/li>\u003C/ul>\u003Cp>\u003Cb>Working with us\u003C/b>\u003Cbr>Flexibility is key to our success. Talk to us about what flexibility means to you, so that you’re supported to manage your wellbeing and balance your priorities from day one. \u003C/p>\u003Cp>\u003Cb>Diversity Statement\u003C/b>\u003C/p>\u003Cp>Our purpose is crafting iconic drinks chosen for life’s moments. And it’s our people, with their different experiences, perspectives and talents, who make that possible. \u003C/p>\u003Cp>We value diversity in its broadest sense and want everyone to feel they can belong, contribute and strive for their personal best. You’ll work alongside people with different backgrounds, experiences and perspectives — challenging, supporting and learning from one another as one outstanding team. \u003C/p>\u003Cp>Together, we’re constantly learning and improving, combining the strength of our people, capabilities and iconic brands to raise the bar, grow and win. Wherever you join us, you’ll have the opportunity to contribute, make an impact and play your part in making life’s moments mean a little more. \u003C/p>\u003Cp>Ready to bring your best? This could be your opportunity. \u003C/p>\u003Cp>\u003Ci>If you require a reasonable adjustment, please ensure that you capture this information when you submit your application.\u003C/i> \u003C/p>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cp>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cb>Worker Type :\u003C/b>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/p>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>Regular\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cp>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cb>Primary Location:\u003C/b>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/p>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>Karimnagar\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cp>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cb>Additional Locations :\u003C/b>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/p>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cp>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cb>Job Posting Start Date : \u003C/b>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/p>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>2026-09-18","Job Description : About the Function: Sales is where our brands meet the real world. This team builds the relationships that bring our products to life, partnering closely with customers across markets, channels and occasions to make sure our brands are part of moments that matter everywhere. It’s a dynamic, people-focused environment where curiosity, commercial thinking and strong relationships make the difference. You’ll have the opportunity to grow your network, develop your skills and see the direct impact of your work every day. Qualification: MBA in Sales and Marketing Experience: 2-4 years' experience in FMCG / Alco-Bev sales Knowledge & skills: Planning, execution and review. Analytical & reasoning skills Communication & negotiation skills ROI Orientation Vendor Management Best suited for someone who Believes in perfection when it comes to execution Inclination to spend majority of time in the market Good at networking About the role: 1 Outlet management Conduct market recee with Sales team to evaluate and finalize the outlets Ensure installations and its maintenance and upkeep at vendor outlets as well as acknowledgement and clearance of the bills as per PO Finalise beat as per switch Promotion Plan for outlet mapping and ensure deployment of promotional elements and gifts at outlets as per Activity calendar Work towards development and innovations in Signage Elements example racks / main shop signage/ gandolas etc Collate and update TSEs & TLs monthly Scores in online & offline Portal Prepare and supervise contracts for rental outlets and get their approval through the legal team Ensure accurate documentation, supervision and monitoring of challans, in & out stock register, bills, POs, GRAs, PR and attendance of the sales team Plan and execute POSMs, Display Units, shelf shares for branding and merchandising as per contract and get required sign -off for PO payments Qualitative 2 Brand communication and visibility Help SCMM develop brand communication options at various channels as per brand imperatives Co-ordinate with vendors to oversee execution of signage in the state. Execute agrees visibility strategy and track and monitor visibility execution Responsible for the choice of outlets for implementation along with the Sales team. Use outlets as media vehicle to drive seamless route to consumer effectiveness by building brand visibility, imagery, creating demand through consumer winning activations and leveraging USL portfolio for effective sell-in & sell-out. 3 Budget Coordinate with the manpower agency for various activities eg. claim settlement etc. Ensure accurate spend of budgets at the state level. Qualitative 4 Analytics Monitor and report performance to the Customer Marketing Manager and support in defining actionable learning for improvement. Provide feedback to the regional marketing team and sale team for improvement based on the competitor analysis and performance wrt the plan 5 Train promoters for optimum performance Responsible for training and development of the third party execution force through on the job training & scheduled training calendar in co-ordination with Regional/National Trade marketing Induct and train the promoters as per incentive schemes Ensure the sales team is aligned to the marketing activity and standards through regular communication and formal meetings. Working with us Flexibility is key to our success. Talk to us about what flexibility means to you, so that you’re supported to manage your wellbeing and balance your priorities from day one. Diversity Statement Our purpose is crafting iconic drinks chosen for life’s moments. And it’s our people, with their different experiences, perspectives and talents, who make that possible. We value diversity in its broadest sense and want everyone to feel they can belong, contribute and strive for their personal best. You’ll work alongside people with different backgrounds, experiences and perspectives — challenging, supporting and learning from one another as one outstanding team. Together, we’re constantly learning and improving, combining the strength of our people, capabilities and iconic brands to raise the bar, grow and win. Wherever you join us, you’ll have the opportunity to contribute, make an impact and play your part in making life’s moments mean a little more. Ready to bring your best? This could be your opportunity. If you require a reasonable adjustment, please ensure that you capture this information when you submit your application. Worker Type : Regular Primary Location: Karimnagar Additional Locations : Job Posting Start Date : 2026-09-18",0,1789784795000,"2026-09-19 04:30:58","Posted Today","INR",{"jsonldValid":14,"jsonld":26},"",{"jobs":28},[29,50,66,83,102,120],{"id":30,"applyToken":31,"slug":32,"title":33,"companyname":34,"companylogo":35,"companyIndustry":36,"city":37,"country":38,"remote":14,"employmentType":39,"department":40,"content_html":41,"content_text":42,"years":20,"createdAt":43,"updatedAtISO":44,"postedAtISO":23,"hasSalary":45,"salaryMin":46,"salaryMax":47,"currency":48,"isPaid":14,"schema":49},"c794f6686d11305817e96db60645a55f32508bf901727ee9effce5be85b6c2e6","0435ad09b5967423883b119bef8105f7c9d0dfffe093d460cb26c2304749e032","vice-president-lifecycle-marketing-global-marketing-services-at-visa-ca681ee7f6","Vice President, Lifecycle Marketing, Global Marketing Services","Visa","https://cdn.jobboardwise.com/logo/visa.com","IT Services and IT Consulting","San Francisco","United States",[16],"Marketing","\u003Cp>\u003Cb>About Us\u003C/b>\u003Cbr>Visa is a world leader in payments technology, facilitating transactions between consumers, merchants, financial institutions and government entities across more than 200 countries and territories, dedicated to uplifting everyone, everywhere by being the best way to pay and be paid.\u003C/p>\u003Cp>At Visa, you'll have the opportunity to create impact at scale — tackling meaningful challenges, growing your skills and seeing your contributions impact lives around the world.\u003C/p>\u003Cp>Join Visa and do work that matters – to you, to your community, and to the world.  Progress starts with you.\u003C/p>\u003Cp>\u003Cb>Job Description\u003C/b>\u003C/p>\u003Cp>Overview:\u003C/p>\u003Cp>Visa is searching for a Vice President, Lifecycle Marketing, Global Marketing Services, to build and scale Lifecycle Marketing as a core growth engine of Marketing Services. This leader will set the global vision, build a differentiated and productized offering, and drive commercialization across acquisition, activation, usage, retention and re-engagement. The role will connect strategy, data, technology, AI-enabled capabilities, and campaign execution to deliver measurable growth for Visa's clients. As a senior member of the Global Marketing Services leadership team, this leader will partner closely with regional Marketing Services teams, Product, Data, Technology, Visa Consulting & Analytics (VCA), Sales and Finance. The ideal candidate is a global practice builder with deep expertise in Lifecycle Marketing who can move fluently from strategy and product roadmap development to client solutioning, commercialization, and scaled execution.\u003C/p>\u003Cp>Key Responsibilities:\u003C/p>\u003Cul>\u003Cli>Set the vision, strategy and multi-year roadmap for Lifecycle Marketing as a global practice, aligned with Visa's broader Marketing Services growth agenda and future ambition.\u003C/li>\u003Cli>Own the end-to-end offering, including priority use cases, value proposition, solution architecture, and client solutions across industries, segments and regions.\u003C/li>\u003Cli>Build a productized, repeatable portfolio spanning acquisition, onboarding and activation, engagement, usage, retention, reactivation, and loyalty.\u003C/li>\u003Cli>Drive product and roadmap development in close partnership with Product, Data and Technology teams, ensuring tight integration of AI capabilities, differentiated Visa assets and Visa Marketing 360 campaign execution capabilities.\u003C/li>\u003Cli>Elevate targeting, segmentation, personalization, measurement, analytics, experimentation and optimization as core components of lifecycle strategy and performance.\u003C/li>\u003Cli>Develop global go-to-market sales plays, enablement, playbooks, case studies and client-facing materials that equip regional and market teams to sell and deliver consistently.\u003C/li>\u003Cli>Drive global commercialization with regional Marketing Services and Sales leaders to build pipeline, improve win rates, accelerate time to revenue and scale adoption across markets.\u003C/li>\u003Cli>Partner with Finance and regional leaders to establish commercial objectives, pricing principles, investment priorities, performance reporting and disciplined practice management.\u003C/li>\u003Cli>Identify and lead strategic partnerships and assess partnership opportunities that can accelerate capability development and speed to market across data, content and technology.\u003C/li>\u003Cli>Serve as a senior client-facing leader in CMO and executive-level conversations, shaping complex opportunities and bringing a compelling point of view on lifecycle growth, performance marketing and AI-enabled transformation.\u003C/li>\u003Cli>Establish the global operating model, governance, standards and quality controls required for clear accountability and consistent execution across Global, Regional and Market teams.\u003C/li>\u003Cli>Build and scale a high-performing global practice team over time, defining the critical roles, capabilities and resourcing model across commercialization, campaign execution, targeting, analytics and strategic partnerships.\u003C/li>\u003Cli>Develop thought leadership and intellectual capital that strengthen Visa's credibility and market position in lifecycle marketing.\u003C/li>\u003C/ul>\u003Cp>Visa requires at least 3 days in office, expectations of these days will be confirmed by your Hiring Manager.\u003C/p>\u003Cp>\u003Cb>Qualifications\u003C/b>\u003C/p>\u003Cp>Basic Qualifications:\u003C/p>\u003Cul>\u003Cli>12 or more years of work experience with a bachelor’s Degree or at least 10 years of experience with an Advanced degree (e.g. Masters/ MBA/JD/MD) or at least 8 years of work experience with a PhD\u003C/li>\u003C/ul>\u003Cp>Preferred Qualifications:\u003C/p>\u003Cul>\u003Cli>15 or more years of experience with an Advanced Degree (e.g. Masters, MBA, JD, MD, PhD).\u003C/li>\u003Cli>15 or more years of progressive marketing leadership experience, with deep expertise in lifecycle marketing, CRM, performance marketing, growth marketing, customer engagement or marketing technology.\u003C/li>\u003Cli>Senior leadership experience in a global, multi-region environment, with demonstrated success leading through a complex matrix.\u003C/li>\u003Cli>Significant client-facing experience, including advising C-suite and other senior executives and leading complex, multi-stakeholder engagements.\u003C/li>\u003Cli>Demonstrated success building and scaling a new practice, productized service, platform-enabled capability or global center of excellence and converting it into sustainable revenue growth.\u003C/li>\u003Cli>Strong commercial orientation, with experience packaging capabilities, enabling sellers, developing pipeline and supporting large, complex pitches or RFPs.\u003C/li>\u003Cli>Fluency in data-driven marketing, segmentation, personalization, measurement, martech and the application of AI to marketing workflows, content, decisioning and optimization.\u003C/li>\u003Cli>Experience shaping product roadmaps and working closely with product, data, technology and analytics teams to translate client needs into scalable capabilities.\u003C/li>\u003Cli>Track record developing senior client relationships and turning complex marketing needs into clear, executable solutions with measurable business outcomes.\u003C/li>\u003Cli>Experience evaluating and managing strategic partnerships.\u003C/li>\u003Cli>Strong financial and analytical acumen, including the ability to prioritize investments, assess commercial potential and manage against revenue, pipeline and profitability objectives.\u003C/li>\u003Cli>· Proven ability to influence across global and regional teams without direct authority, clarify accountability and drive alignment in a highly matrixed organization.\u003C/li>\u003Cli>· Executive presence and exceptional written, verbal and presentation skills, with the ability to advise CMOs and senior business leaders with clarity and pragmatism.\u003C/li>\u003Cli>· Proven leader with a track record of attracting, developing and inspiring diverse, top-performing and highly engaged teams.\u003C/li>\u003Cli>· Comfort operating in white space, with sound judgment, a builder mindset and a strong bias for action, accountability and measurable impact.\u003C/li>\u003Cli>· Deep understanding of the payments, financial services or commerce landscape preferred.\u003C/li>\u003Cli>· Bachelor's degree in Marketing, Business or a related field desired; MBA or other advanced degree preferred.\u003C/li>\u003C/ul>\u003Cbr>\u003Cp>\u003Cb>\u003Cbr>Information for US Applicants\u003C/b>\u003C/p>For roles located in the US, the estimated salary range for this position is $258,100.00 to $ 451,800.00 USD per year, which may include potential sales incentive payments (if applicable). Salary may vary depending on job-related factors which may include knowledge, skills, experience, and location. In addition, this position may be eligible for bonus and equity.Visa has a comprehensive benefits package for which this position may be eligible that includes Medical, Dental, Vision, 401(k), FSA/HSA, Life Insurance, Paid Time Off, and Wellness Program.\u003Cp>\u003Cb>Work Hours\u003C/b>\u003C/p>\u003Cp>Varies upon the needs of the department.\u003C/p>\u003Cp>\u003Cb>Travel Requirements\u003C/b>\u003C/p>\u003Cp>This position requires travel 5-10% of the time.\u003C/p>\u003Cp>\u003Cb>Mental/Physical Requirements\u003C/b>\u003C/p>\u003Cp>This position will be performed in an office setting. The position will require the incumbent to sit and stand at a desk, communicate in person and by telephone, frequently operate standard office equipment, such as telephones and computers.\u003C/p>\u003Cp>\u003Cb>Visa is an EEO Employer\u003C/b>\u003C/p>Qualified applicants will receive consideration for employment without regard to race, color religion, sex, national origin, sexual orientation, gender identity, disability or protect veteran status.  Visa will also consider for employment qualified applicants with criminal histories in a manner consistent with the EEOC guidelines and applicable local law, including the requirements of Article 49 of the San Francisco Police Code.","About Us Visa is a world leader in payments technology, facilitating transactions between consumers, merchants, financial institutions and government entities across more than 200 countries and territories, dedicated to uplifting everyone, everywhere by being the best way to pay and be paid. At Visa, you'll have the opportunity to create impact at scale — tackling meaningful challenges, growing your skills and seeing your contributions impact lives around the world. Join Visa and do work that matters – to you, to your community, and to the world. Progress starts with you. Job Description Overview: Visa is searching for a Vice President, Lifecycle Marketing, Global Marketing Services, to build and scale Lifecycle Marketing as a core growth engine of Marketing Services. This leader will set the global vision, build a differentiated and productized offering, and drive commercialization across acquisition, activation, usage, retention and re-engagement. The role will connect strategy, data, technology, AI-enabled capabilities, and campaign execution to deliver measurable growth for Visa's clients. As a senior member of the Global Marketing Services leadership team, this leader will partner closely with regional Marketing Services teams, Product, Data, Technology, Visa Consulting & Analytics (VCA), Sales and Finance. The ideal candidate is a global practice builder with deep expertise in Lifecycle Marketing who can move fluently from strategy and product roadmap development to client solutioning, commercialization, and scaled execution. Key Responsibilities: Set the vision, strategy and multi-year roadmap for Lifecycle Marketing as a global practice, aligned with Visa's broader Marketing Services growth agenda and future ambition. Own the end-to-end offering, including priority use cases, value proposition, solution architecture, and client solutions across industries, segments and regions. Build a productized, repeatable portfolio spanning acquisition, onboarding and activation, engagement, usage, retention, reactivation, and loyalty. Drive product and roadmap development in close partnership with Product, Data and Technology teams, ensuring tight integration of AI capabilities, differentiated Visa assets and Visa Marketing 360 campaign execution capabilities. Elevate targeting, segmentation, personalization, measurement, analytics, experimentation and optimization as core components of lifecycle strategy and performance. Develop global go-to-market sales plays, enablement, playbooks, case studies and client-facing materials that equip regional and market teams to sell and deliver consistently. Drive global commercialization with regional Marketing Services and Sales leaders to build pipeline, improve win rates, accelerate time to revenue and scale adoption across markets. Partner with Finance and regional leaders to establish commercial objectives, pricing principles, investment priorities, performance reporting and disciplined practice management. Identify and lead strategic partnerships and assess partnership opportunities that can accelerate capability development and speed to market across data, content and technology. Serve as a senior client-facing leader in CMO and executive-level conversations, shaping complex opportunities and bringing a compelling point of view on lifecycle growth, performance marketing and AI-enabled transformation. Establish the global operating model, governance, standards and quality controls required for clear accountability and consistent execution across Global, Regional and Market teams. Build and scale a high-performing global practice team over time, defining the critical roles, capabilities and resourcing model across commercialization, campaign execution, targeting, analytics and strategic partnerships. Develop thought leadership and intellectual capital that strengthen Visa's credibility and market position in lifecycle marketing. Visa requires at least 3 days in office, expectations of these days will be confirmed by your Hiring Manager. Qualifications Basic Qualifications: 12 or more years of work experience with a bachelor’s Degree or at least 10 years of experience with an Advanced degree (e.g. Masters/ MBA/JD/MD) or at least 8 years of work experience with a PhD Preferred Qualifications: 15 or more years of experience with an Advanced Degree (e.g. Masters, MBA, JD, MD, PhD). 15 or more years of progressive marketing leadership experience, with deep expertise in lifecycle marketing, CRM, performance marketing, growth marketing, customer engagement or marketing technology. Senior leadership experience in a global, multi-region environment, with demonstrated success leading through a complex matrix. Significant client-facing experience, including advising C-suite and other senior executives and leading complex, multi-stakeholder engagements. Demonstrated success building and scaling a new practice, productized service, platform-enabled capability or global center of excellence and converting it into sustainable revenue growth. Strong commercial orientation, with experience packaging capabilities, enabling sellers, developing pipeline and supporting large, complex pitches or RFPs. Fluency in data-driven marketing, segmentation, personalization, measurement, martech and the application of AI to marketing workflows, content, decisioning and optimization. Experience shaping product roadmaps and working closely with product, data, technology and analytics teams to translate client needs into scalable capabilities. Track record developing senior client relationships and turning complex marketing needs into clear, executable solutions with measurable business outcomes. Experience evaluating and managing strategic partnerships. Strong financial and analytical acumen, including the ability to prioritize investments, assess commercial potential and manage against revenue, pipeline and profitability objectives. · Proven ability to influence across global and regional teams without direct authority, clarify accountability and drive alignment in a highly matrixed organization. · Executive presence and exceptional written, verbal and presentation skills, with the ability to advise CMOs and senior business leaders with clarity and pragmatism. · Proven leader with a track record of attracting, developing and inspiring diverse, top-performing and highly engaged teams. · Comfort operating in white space, with sound judgment, a builder mindset and a strong bias for action, accountability and measurable impact. · Deep understanding of the payments, financial services or commerce landscape preferred. · Bachelor's degree in Marketing, Business or a related field desired; MBA or other advanced degree preferred. Information for US Applicants For roles located in the US, the estimated salary range for this position is $258,100.00 to $ 451,800.00 USD per year, which may include potential sales incentive payments (if applicable). Salary may vary depending on job-related factors which may include knowledge, skills, experience, and location. In addition, this position may be eligible for bonus and equity.Visa has a comprehensive benefits package for which this position may be eligible that includes Medical, Dental, Vision, 401(k), FSA/HSA, Life Insurance, Paid Time Off, and Wellness Program. Work Hours Varies upon the needs of the department. Travel Requirements This position requires travel 5-10% of the time. Mental/Physical Requirements This position will be performed in an office setting. The position will require the incumbent to sit and stand at a desk, communicate in person and by telephone, frequently operate standard office equipment, such as telephones and computers. Visa is an EEO Employer Qualified applicants will receive consideration for employment without regard to race, color religion, sex, national origin, sexual orientation, gender identity, disability or protect veteran status. Visa will also consider for employment qualified applicants with criminal histories in a manner consistent with the EEOC guidelines and applicable local law, including the requirements of Article 49 of the San Francisco Police Code.",1789774684000,"2026-09-19 01:40:27",true,258100,451800,"CAD",{"jsonldValid":14,"jsonld":26},{"id":51,"applyToken":52,"slug":53,"title":54,"companyname":55,"companylogo":26,"city":56,"country":57,"remote":14,"employmentType":58,"department":40,"content_html":60,"content_text":61,"years":20,"createdAt":62,"updatedAtISO":44,"postedAtISO":63,"hasSalary":14,"salaryMin":20,"salaryMax":20,"currency":64,"isPaid":14,"schema":65},"f8691171c77399b165337f1f6618c263f13f969573ca8f743ea8a39e7c94203c","2f582319e32335a6b8462b6858d739dc60a1a9283ea7e66ad031bc38294bb387","lifecycle-marketing-specialist-wellz-at-gympass-e90ac0e434","Lifecycle Marketing Specialist (Wellz)","gympass","Brazil (São Paulo - Hybrid)","Brazil Sao Paulo -",[59],"Part-time","\u003Cp>\u003Cstrong>Your wellbeing, our mission. Join a company shaping a healthier world.\u003C/strong>\u003C/p>\n\u003Cp>\u003Cstrong>GET TO KNOW US\u003C/strong>\u003C/p>\n\u003Cp>At Wellhub we're revolutionizing workplace wellness. Our platform connects employees worldwide to the best partners for fitness, mindfulness, therapy, nutrition, and sleep—all in one simple subscription. Headquartered in NYC with team members in Europe, North America and South America, we’re on a mission to make every company a wellness company.\u003C/p>\n\u003Cp>We believe work should be fulfilling, inspiring, and balanced. Here, you’ll find a team that values wellbeing, collaboration, and different perspectives, where passion and creativity push boundaries to create real impact. Your contributions will help shape a healthier, more balanced world for you and millions of people globally. \u003C/p>\n\u003Cp>\u003Cstrong>Join us in redefining the future of wellbeing!\u003C/strong>\u003C/p>\n\n\u003Cp>\u003Cstrong>THE OPPORTUNITY\u003C/strong>\u003C/p>\n\u003Cp>We are hiring a \u003Cstrong>Lifecycle Marketing Specialist\u003C/strong> to our \u003Cstrong>Marketing - Wellz\u003C/strong> team in \u003Cstrong>São Paulo\u003C/strong>! \u003C/p>\n\u003Cp>Wellz by Wellhub is our corporate mental health platform, delivering measurable, science-backed results for companies and their employees. By combining technology with human expertise, Wellz offers personalized journeys including online therapy, group sessions, interactive content, and 24/7 specialist chat support. Through data-driven insights and strategic dashboards, we also empower HR leaders to monitor wellbeing, boost engagement, and demonstrate ROI, making quality mental health support accessible and scalable.\u003C/p>\n\u003Cp>As our User Growth Lead, you'll own the CRM and Lifecycle Marketing programs for Wellz digital products, designing and optimizing the full user journey across acquisition, activation, engagement, retention, reactivation, and recovery. You'll work directly in CleverTap to drive growth across Brazil and Italy.\u003C/p>\n\n\u003Cp>\u003Cstrong>YOUR IMPACT\u003C/strong>\u003C/p>\n\u003Cul>\n\u003Cli>Lead initiatives across the full user journey, developing comprehensive marketing plans and lifecycle programs across Email, Push, and WhatsApp, managing KPIs, forecasting initiative impact, and leveraging segmentation, personalization, automation, and experimentation to drive growth.\u003C/li>\n\u003Cli>Serve as the dedicated Project Manager for User Growth initiatives, owning end-to-end execution from planning through CRM campaign deployment, asset development, stakeholder alignment, rigorous QA, and performance analysis, with a strong attention to detail.\u003C/li>\n\u003Cli>Drive experimentation across lifecycle programs, using A/B testing and data-driven methodologies to continuously optimize performance and growth.\u003C/li>\n\u003Cli>Own CRM copy and asset development, leveraging AI to create and refine communications and independently developing visual assets in CleverTap when needed, while partnering with designers on more complex creative needs.\u003C/li>\n\u003Cli>Apply strong analytical skills to monitor campaign and channel performance, identify growth opportunities, and make data-driven decisions, balancing overall priorities and key market or client opportunities.\u003C/li>\n\u003Cli>Own CRM operations and governance in CleverTap, ensuring quality and scalability across campaign setup, taxonomy, UTM structures, segmentation, tracking, integrations, deliverability, channel performance, and relevant platform and vendor operations.\u003C/li>\n\u003Cli>Partner cross-functionally with stakeholders (Client Success, Client Engagement, Product, Branding & Creative, Product Marketing) to drive visibility and alignment on\u003C/li>\n\u003Cli>Marketing initiatives, representing the User Growth vertical in relevant forums and sharing campaign learnings to support continuous improvement.\u003C/li>\n\u003Cli>Champion innovation and experimentation, leveraging AI for CRM, automation opportunities, and new CRM capabilities to improve scalability, efficiency, and customer experience.\u003C/li>\n\u003Cli>Live the mission: inspire and empower others by genuinely caring for your own wellbeing and your colleagues. Bring wellbeing to the forefront of work, and create a supportive environment where everyone feels comfortable taking care of themselves, taking time off, and finding work-life wellness.\u003C/li>\n\u003C/ul>\n\u003Cp>\u003Cstrong>WHO YOU ARE\u003C/strong>\u003C/p>\n\u003Cul>\n\u003Cli>Proven experience designing and owning lifecycle marketing programs, with a strong understanding of lifecycle stages, automation, segmentation, personalization, experimentation, and performance optimization.\u003C/li>\n\u003Cli>Mandatory hands-on experience with CleverTap, including CRM campaigns, automations, and lifecycle journeys. Hands-on experience with WhatsApp Business Platform via Meta within CleverTap is also mandatory; Braze is a plus.\u003C/li>\n\u003Cli>Hands-on creative skills, with the ability to develop CRM copy and visual assets independently, leveraging AI and creative tools and collaborating with designers when needed.\u003C/li>\n\u003Cli>Strong analytical skills, with the ability to interpret data, assess campaign performance, build reports, and translate insights into growth opportunities. Proficiency in Google Sheets and Google Slides is mandatory.\u003C/li>\n\u003Cli>Proven experience owning end-to-end growth initiatives, with strong project management skills and a detail-oriented, quality-first approach. Able to connect user behavior to business impact and prioritize effectively. \u003C/li>\n\u003Cli>Excellent stakeholder management and communication skills, with the ability to build trust, create alignment, resolve conflicts, and adapt communication to different audiences in Portuguese and English.\u003C/li>\n\u003Cli>AI fluency, using AI as a core part of your workflow. Fluent in Wellhub's Gemini toolset, including Gemini App, Gems, Deep Research, NotebookLM, Gemini in\u003C/li>\n\u003Cli>Workspace, and Workspace Studio, to accelerate campaign development, research, reporting, analytics, documentation, and QA.\u003C/li>\n\u003Cli>Technically resourceful, with experience using tools such as Figma and foundational HTML knowledge for CRM channel deployment.\u003C/li>\n\u003Cli>Bachelor's degree in Marketing, Communication, Business Administration, or a related field, with previous experience in CRM, lifecycle marketing, growth marketing, or related roles.\u003C/li>\n\u003C/ul>\n\u003Cp>We recognize that individuals approach job applications differently. We strongly encourage all aspiring applicants to go for it, even if they don't match the job description 100%. We welcome your application and will be delighted to explore if you could be a great fit for our team. For this specific role, please note that hands-on \u003Cstrong>CleverTap experience\u003C/strong>, proven \u003Cstrong>CRM and lifecycle marketing\u003C/strong> experience, and\u003Cstrong> fluent English\u003C/strong> are mandatory requirements.\u003C/p>\n\n\u003Cp>\u003Cstrong>WHAT WE OFFER YOU\u003C/strong>\u003C/p>\n\u003Cp>With thoughtful benefits, emotional wellbeing resources, and a culture that empowers you to take ownership of your role and your wellbeing, we create an environment where you can thrive in all dimensions of your life. \u003C/p>\n\u003Cp>Our flexible benefits program allows you to customize some of the benefits, according to your needs!\u003C/p>\n\u003Cp>\u003Cstrong>Our benefits include:\u003C/strong>\u003C/p>\n\u003Cp>\u003Cstrong>WELLHUB:\u003C/strong> Free Gold+ membership with access to onsite gyms and studios, digital fitness programs, and online wellness resources for meditation, nutrition, mental wellbeing support, and more! Add up to three family members to your plan, ensuring access to wellness for those who matter most to you.\u003C/p>\n\u003Cp>\u003Cstrong>WELLZ:\u003C/strong> A complete emotional wellbeing program with a unique approach. It offers personalized journeys that combine individual therapy sessions (52 per year) and on-demand content. \u003C/p>\n\u003Cp>\u003Cstrong>HEALTHCARE:\u003C/strong> Health, dental, and life insurance.\u003Cstrong> \u003C/strong>\u003C/p>\n\u003Cp>\u003Cstrong>FLEXIBLE WORK:\u003C/strong> As a Flexible First company, we offer hybrid and remote options to give you the freedom to work in a way that suits you. The model for this specific role can be discussed with your recruiter and hiring manager. When you join, use our home office reimbursement to set up your home office. \u003C/p>\n\u003Cp>\u003Cstrong>FLEXIBLE SCHEDULE: \u003C/strong>Flexibility for us isn’t just about where we work—it also means being able to shape how and when we get things done. Together with their leaders, employees define schedules that align with their time zones, team needs, and personal routines.\u003C/p>\n\u003Cp>\u003Cstrong>PAID TIME OFF:\u003C/strong> It’s important to take time away from work to recharge.Employees receive vacations after 6 months and additional 3 days off per year + 1 day off for each year of tenure (up to 5 additional days) + an extra holiday for your birthday!\u003C/p>\n\u003Cp>\u003Cstrong>PAID PARENTAL LEAVE: \u003C/strong>Welcoming a new child is one of the most special moments in your life. Take the time to be present and enjoy your growing family. We offer 100% paid parental leave to all new parents. Parents giving birth are eligible for an extended leave and a ramp-back period to return part-time while they get settled.  \u003C/p>\n\u003Cp>\u003Cstrong>CAREER GROWTH:\u003C/strong> Access world-class platforms, participate in interactive sessions,  build your personalized development roadmap, and explore internal opportunities. We focus on continuous learning and feedback to support your journey toward personal and professional success.\u003C/p>\n\u003Cp>\u003Cstrong>CULTURE:\u003C/strong> You’ll join a team of passionate people who come together to break boundaries, support each other, and create a meaningful impact in workplace wellness. We win together, building trust through open communication and a culture where every perspective matters. Learn more about our shared culture and values here. \u003C/p>\n\u003Cp>\u003Cstrong>Want to see what it’s really like to work here? Follow us on \u003C/strong>Instagram\u003Cstrong> @lifeatwellhub and watch our team video on \u003C/strong>YouTube\u003Cstrong>!\u003C/strong>\u003C/p>\n\n\u003Cp>\u003Cstrong>Diversity, Equity, and Belonging at Wellhub\u003C/strong>\u003C/p>\n\u003Cp>We aim to create a collaborative, supportive, and inclusive space where everyone knows they belong. \u003C/p>\n\u003Cp>Wellhub is committed to creating a diverse work environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, religion, color, sex, gender identity or expression, sexual orientation, age, non-disqualifying physical or mental disability, national origin, veteran status, or any other basis covered by appropriate law.\u003C/p>\n\u003Cp>Our commitment to inclusion also extends to how we recognize and reward our people. We’re proud to be Syndio Fair Pay Certified, reflecting our ongoing dedication to equitable and fair pay practices across our global team. Read more about it here.\u003C/p>\n\u003Cp>Questions on how we treat your personal data? See our Aviso de Privacidade para Candidatos. \u003C/p>\n\n\n\u003Cp>\u003Cstrong> #LI-HYBRID\u003C/strong>\u003C/p>","Your wellbeing, our mission. Join a company shaping a healthier world. GET TO KNOW US At Wellhub we're revolutionizing workplace wellness. Our platform connects employees worldwide to the best partners for fitness, mindfulness, therapy, nutrition, and sleep—all in one simple subscription. Headquartered in NYC with team members in Europe, North America and South America, we’re on a mission to make every company a wellness company. We believe work should be fulfilling, inspiring, and balanced. Here, you’ll find a team that values wellbeing, collaboration, and different perspectives, where passion and creativity push boundaries to create real impact. Your contributions will help shape a healthier, more balanced world for you and millions of people globally. Join us in redefining the future of wellbeing! THE OPPORTUNITY We are hiring a Lifecycle Marketing Specialist to our Marketing - Wellz team in São Paulo ! Wellz by Wellhub is our corporate mental health platform, delivering measurable, science-backed results for companies and their employees. By combining technology with human expertise, Wellz offers personalized journeys including online therapy, group sessions, interactive content, and 24/7 specialist chat support. Through data-driven insights and strategic dashboards, we also empower HR leaders to monitor wellbeing, boost engagement, and demonstrate ROI, making quality mental health support accessible and scalable. As our User Growth Lead, you'll own the CRM and Lifecycle Marketing programs for Wellz digital products, designing and optimizing the full user journey across acquisition, activation, engagement, retention, reactivation, and recovery. You'll work directly in CleverTap to drive growth across Brazil and Italy. YOUR IMPACT Lead initiatives across the full user journey, developing comprehensive marketing plans and lifecycle programs across Email, Push, and WhatsApp, managing KPIs, forecasting initiative impact, and leveraging segmentation, personalization, automation, and experimentation to drive growth. Serve as the dedicated Project Manager for User Growth initiatives, owning end-to-end execution from planning through CRM campaign deployment, asset development, stakeholder alignment, rigorous QA, and performance analysis, with a strong attention to detail. Drive experimentation across lifecycle programs, using A/B testing and data-driven methodologies to continuously optimize performance and growth. Own CRM copy and asset development, leveraging AI to create and refine communications and independently developing visual assets in CleverTap when needed, while partnering with designers on more complex creative needs. Apply strong analytical skills to monitor campaign and channel performance, identify growth opportunities, and make data-driven decisions, balancing overall priorities and key market or client opportunities. Own CRM operations and governance in CleverTap, ensuring quality and scalability across campaign setup, taxonomy, UTM structures, segmentation, tracking, integrations, deliverability, channel performance, and relevant platform and vendor operations. Partner cross-functionally with stakeholders (Client Success, Client Engagement, Product, Branding & Creative, Product Marketing) to drive visibility and alignment on Marketing initiatives, representing the User Growth vertical in relevant forums and sharing campaign learnings to support continuous improvement. Champion innovation and experimentation, leveraging AI for CRM, automation opportunities, and new CRM capabilities to improve scalability, efficiency, and customer experience. Live the mission: inspire and empower others by genuinely caring for your own wellbeing and your colleagues. Bring wellbeing to the forefront of work, and create a supportive environment where everyone feels comfortable taking care of themselves, taking time off, and finding work-life wellness. WHO YOU ARE Proven experience designing and owning lifecycle marketing programs, with a strong understanding of lifecycle stages, automation, segmentation, personalization, experimentation, and performance optimization. Mandatory hands-on experience with CleverTap, including CRM campaigns, automations, and lifecycle journeys. Hands-on experience with WhatsApp Business Platform via Meta within CleverTap is also mandatory; Braze is a plus. Hands-on creative skills, with the ability to develop CRM copy and visual assets independently, leveraging AI and creative tools and collaborating with designers when needed. Strong analytical skills, with the ability to interpret data, assess campaign performance, build reports, and translate insights into growth opportunities. Proficiency in Google Sheets and Google Slides is mandatory. Proven experience owning end-to-end growth initiatives, with strong project management skills and a detail-oriented, quality-first approach. Able to connect user behavior to business impact and prioritize effectively. Excellent stakeholder management and communication skills, with the ability to build trust, create alignment, resolve conflicts, and adapt communication to different audiences in Portuguese and English. AI fluency, using AI as a core part of your workflow. Fluent in Wellhub's Gemini toolset, including Gemini App, Gems, Deep Research, NotebookLM, Gemini in Workspace, and Workspace Studio, to accelerate campaign development, research, reporting, analytics, documentation, and QA. Technically resourceful, with experience using tools such as Figma and foundational HTML knowledge for CRM channel deployment. Bachelor's degree in Marketing, Communication, Business Administration, or a related field, with previous experience in CRM, lifecycle marketing, growth marketing, or related roles. We recognize that individuals approach job applications differently. We strongly encourage all aspiring applicants to go for it, even if they don't match the job description 100%. We welcome your application and will be delighted to explore if you could be a great fit for our team. For this specific role, please note that hands-on CleverTap experience , proven CRM and lifecycle marketing experience, and fluent English are mandatory requirements. WHAT WE OFFER YOU With thoughtful benefits, emotional wellbeing resources, and a culture that empowers you to take ownership of your role and your wellbeing, we create an environment where you can thrive in all dimensions of your life. Our flexible benefits program allows you to customize some of the benefits, according to your needs! Our benefits include: WELLHUB: Free Gold+ membership with access to onsite gyms and studios, digital fitness programs, and online wellness resources for meditation, nutrition, mental wellbeing support, and more! Add up to three family members to your plan, ensuring access to wellness for those who matter most to you. WELLZ: A complete emotional wellbeing program with a unique approach. It offers personalized journeys that combine individual therapy sessions (52 per year) and on-demand content. HEALTHCARE: Health, dental, and life insurance. FLEXIBLE WORK: As a Flexible First company, we offer hybrid and remote options to give you the freedom to work in a way that suits you. The model for this specific role can be discussed with your recruiter and hiring manager. When you join, use our home office reimbursement to set up your home office. FLEXIBLE SCHEDULE: Flexibility for us isn’t just about where we work—it also means being able to shape how and when we get things done. Together with their leaders, employees define schedules that align with their time zones, team needs, and personal routines. PAID TIME OFF: It’s important to take time away from work to recharge.Employees receive vacations after 6 months and additional 3 days off per year + 1 day off for each year of tenure (up to 5 additional days) + an extra holiday for your birthday! PAID PARENTAL LEAVE: Welcoming a new child is one of the most special moments in your life. Take the time to be present and enjoy your growing family. We offer 100% paid parental leave to all new parents. Parents giving birth are eligible for an extended leave and a ramp-back period to return part-time while they get settled. CAREER GROWTH: Access world-class platforms, participate in interactive sessions, build your personalized development roadmap, and explore internal opportunities. We focus on continuous learning and feedback to support your journey toward personal and professional success. CULTURE: You’ll join a team of passionate people who come together to break boundaries, support each other, and create a meaningful impact in workplace wellness. We win together, building trust through open communication and a culture where every perspective matters. Learn more about our shared culture and values here. Want to see what it’s really like to work here? Follow us on Instagram @lifeatwellhub and watch our team video on YouTube ! Diversity, Equity, and Belonging at Wellhub We aim to create a collaborative, supportive, and inclusive space where everyone knows they belong. Wellhub is committed to creating a diverse work environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, religion, color, sex, gender identity or expression, sexual orientation, age, non-disqualifying physical or mental disability, national origin, veteran status, or any other basis covered by appropriate law. Our commitment to inclusion also extends to how we recognize and reward our people. We’re proud to be Syndio Fair Pay Certified, reflecting our ongoing dedication to equitable and fair pay practices across our global team. Read more about it here. Questions on how we treat your personal data? See our Aviso de Privacidade para Candidatos. #LI-HYBRID",1789774683000,"2026-09-18T17:00:56-04:00","USD",{"jsonldValid":14,"jsonld":26},{"id":67,"applyToken":68,"slug":69,"title":70,"companyname":71,"companylogo":72,"companyTagline":73,"companyIndustry":74,"city":75,"country":76,"remote":14,"employmentType":77,"department":17,"content_html":78,"content_text":79,"years":20,"createdAt":80,"updatedAtISO":81,"postedAtISO":23,"hasSalary":14,"salaryMin":20,"salaryMax":20,"currency":64,"isPaid":14,"schema":82},"a80f9a6435b7f0b2e0c4d975c2adf12439c2dd6a9b6c1a098a532cdb25aff8c8","8a5b69ee0c850e9e97f0a815112b3419920230dd633a42638489456769b116f2","trade-and-customer-marketing-manager-at-haleon-acca37728e","Trade and Customer Marketing Manager","Haleon","https://cdn.jobboardwise.com/logo/haleon.com","Better everyday health with humanity 💚","Consumer Services","Dhaka","Bangladesh",[16],"\u003Cp>Welcome to Haleon. We’re a purpose-driven, world-class consumer company putting everyday health in the hands of millions. In just three years since our launch, we’ve grown, evolved and are now entering an exciting new chapter – one filled with bold ambitions and enormous opportunity.\u003Cbr>\u003Cbr>Our trusted portfolio of brands – including Sensodyne®, Panadol®, Advil®, Voltaren®, Theraflu®, Otrivin®, and Centrum® – lead in resilient and growing categories. What sets us apart is our unique blend of deep human understanding and trusted science.\u003Cbr>\u003Cbr>Now it’s time to fully realise the full potential of our business and our people. We do this through our Win as One strategy. It puts our purpose – to deliver better everyday health with humanity – at the heart of everything we do. It unites us, inspires us, and challenges us to be better every day, driven by our agile, performance-focused culture.\u003C/p>\u003Cp>\u003Cb>Job Purpose\u003C/b>\u003C/p>\u003Cp>The Trade & Customer Marketing Manager plays a pivotal role in ensuring the company’s brands achieve maximum visibility, availability, and relevance across all trade channels. This role acts as a strategic link between Sales and Marketing – translating brand objectives into effective, shopper-focused trade marketing plans that drive category growth, strengthen customer partnerships, and deliver sales excellence in the highly competitive FMCG market.\u003C/p>\u003Cp>\u003Cb>Key Roles & Responsibilities\u003C/b>\u003C/p>\u003Cp>1. Trade Marketing Strategy & Planning\u003C/p>\u003Cul>\u003Cli>Develop and execute the annual trade marketing strategy aligned with business growth objectives and brand plans.\u003C/li>\u003Cli>Design channel-specific strategies (General Trade, Modern Trade, Wholesale, Pharmacy, E-commerce, Emerging Channels).\u003C/li>\u003Cli>Lead the development of trade calendars, promotional plans, and visibility strategies across regions and channels.\u003C/li>\u003Cli>Identify shopper insights and translate them into actionable initiatives that influence purchase behavior.\u003C/li>\u003C/ul>\u003Cp>2. Execution & In-store Activation\u003C/p>\u003Cul>\u003Cli>Drive flawless execution of trade marketing campaigns, activations, and product launches.\u003C/li>\u003Cli>Develop and deploy impactful POSM, merchandising units, and visibility solutions.\u003C/li>\u003Cli>Implement planograms, category management solutions, and shelf strategies to increase brand presence and market share.\u003C/li>\u003Cli>Ensure consistent brand representation and compliance with visibility guidelines across outlets\u003C/li>\u003Cli>Design, implement, and optimize sales force structure, territory design, and workload management\u003C/li>\u003C/ul>\u003Cp>3. Sales & Channel Partner Support\u003C/p>\u003Cul>\u003Cli>Partner with Sales teams to provide trade-focused tools, schemes, and programs that drive secondary sales.\u003C/li>\u003Cli>Work closely with Key Account Managers on Modern Trade promotions, joint business plans, and shopper activation.\u003C/li>\u003Cli>Support distributor and retail partners with engagement initiatives that strengthen long-term relationships.\u003C/li>\u003Cli>Track competitor activities (pricing, promotions, visibility, and in-store presence) and provide insights for counter-strategies.\u003C/li>\u003C/ul>\u003Cp>4. Performance & ROI Management\u003C/p>\u003Cul>\u003Cli>Manage trade marketing budgets effectively, ensuring optimal ROI from trade spends.\u003C/li>\u003Cli>Define, track, and report key KPIs including sales uplift, ROI, market share gains, visibility scores, and promotion effectiveness.\u003C/li>\u003Cli>Conduct post-activity evaluation and share learnings for continuous improvement.\u003C/li>\u003Cli>Monitor market execution through field visits, retail audits, and third-party research reports.\u003C/li>\u003C/ul>\u003Cp>5. Cross-functional Collaboration\u003C/p>\u003Cul>\u003Cli>Work with Brand Marketing to align trade execution with overall brand positioning and ATL campaigns.\u003C/li>\u003Cli>Collaborate with Supply Chain to ensure product availability and timely delivery of POSM/activation materials.\u003C/li>\u003Cli>Partner with Finance to manage trade investments and ensure cost control.\u003C/li>\u003Cli>Coordinate with external agencies, vendors, and creative partners for event management, POSM design, and BTL activations.\u003C/li>\u003C/ul>\u003Cp>6. Significant impact to Sales function as well as sales deliverables\u003C/p>\u003Cul>\u003Cli>Achievement of distribution volume, and revenue growth targets.\u003C/li>\u003Cli>Market share improvement in focus categories and channels.\u003C/li>\u003Cli>ROI and efficiency of trade marketing investments.\u003C/li>\u003Cli>Execution excellence scores (retail audits, compliance rates, shelf share growth).\u003C/li>\u003Cli>Improvement in brand visibility and shopper engagement at point of sale.\u003C/li>\u003Cli>Strong partnerships and satisfaction among key trade partners and distributors.\u003C/li>\u003C/ul>\u003Cp>7. Interactions / Interpersonal Skills\u003C/p>\u003Cul>\u003Cli>Act as the link between the Sales and Marketing – ensuring two-way communication and alignment\u003C/li>\u003Cli>Work closely with Marketing, Finance, and Supply Chain to ensure alignment on commercial priorities\u003C/li>\u003Cli>Strong verbal and written communication to clearly convey plans, negotiate with customers, and present to stakeholders\u003C/li>\u003Cli>Skilled at building win-win solutions with customers and persuading internal teams to align with customer priorities\u003C/li>\u003Cli>Capability to foster long-term, trust-based relationships with retailers, distributors, and internal stakeholders\u003C/li>\u003Cli>Active listening, empathy, and adaptability in dealing with diverse stakeholders\u003C/li>\u003C/ul>\u003Cp>\u003Cb>Why you? \u003C/b>\u003C/p>\u003Cp>Basic Qualifications:\u003C/p>\u003Cp>We are looking for professionals with these required skills to achieve our goals:\u003C/p>\u003Cul>\u003Cli>Experience: 12+ years of progressive experience in FMCG Sales, Trade Marketing, or Brand Management, with exposure to multiple trade channels.\u003C/li>\u003Cli>Strong understanding of FMCG retail landscape and shopper behavior in both General Trade and Modern Trade.\u003C/li>\u003Cli>Demonstrated success in planning and executing trade promotions, category management, and in-store visibility.\u003C/li>\u003Cli>Analytical mindset with ability to interpret data, generate insights, and influence decision-making.\u003C/li>\u003Cli>Strong project management skills and ability to handle multiple priorities.\u003C/li>\u003Cli>Excellent communication, negotiation, and stakeholder management skills.\u003C/li>\u003Cli>Proficiency in MS Office (Excel, PowerPoint, Word); knowledge of retail audit data is an advantage.\u003C/li>\u003C/ul>\u003Cp> \u003Cb>\u003Cspan>Job Posting End Date\u003C/span>\u003C/b>\u003C/p>2026-10-18\u003Ch2>\u003Cb>Equal Opportunities\u003C/b>\u003C/h2>\u003Cp>Haleon are committed to mobilising our purpose in a way that represents the diverse consumers and communities who rely on our brands every day. It guides us in creating an inclusive culture, where different backgrounds and views are valued and respected – all in support of understanding and best serving the needs of our consumers and unleashing the full potential of our people. It’s important to us that Haleon is a place where all our employees feel they truly belong. \u003Cbr>\u003Cbr>During the application process, we may ask you to share some personal information, which is entirely voluntary. This information ensures we meet certain regulatory and reporting obligations and supports the development, refinement, and execution of our inclusion and belonging programmes that are open to all Haleon employees.  \u003Cbr>\u003Cbr>The personal information you provide will be kept confidential, used only for legitimate business purposes, and will never be used in making any employment decisions, including hiring decisions.\u003C/p>\u003Ch2>\u003Cb>\u003Cspan>Adjustment or Accommodations Request\u003C/span>\u003C/b>\u003C/h2>\u003Cp>If you require a reasonable adjustment or accommodation or other assistance to apply for a job at Haleon at any stage of the application process, please let your recruiter know by providing them with a description of specific adjustments you are requesting. We’ll provide all reasonable adjustments to support you throughout the recruitment process and treat all information you provide us in confidence. \u003C/p>\u003Ch2>\u003Cb>\u003Cspan>Note to candidates\u003C/span>\u003C/b>\u003C/h2>\u003Cp>The Haleon recruitment team will contact you using a Haleon email account (@haleon.com). If you are not sure whether the email you received is from Haleon, please get in touch.\u003C/p>","Welcome to Haleon. We’re a purpose-driven, world-class consumer company putting everyday health in the hands of millions. In just three years since our launch, we’ve grown, evolved and are now entering an exciting new chapter – one filled with bold ambitions and enormous opportunity. Our trusted portfolio of brands – including Sensodyne®, Panadol®, Advil®, Voltaren®, Theraflu®, Otrivin®, and Centrum® – lead in resilient and growing categories. What sets us apart is our unique blend of deep human understanding and trusted science. Now it’s time to fully realise the full potential of our business and our people. We do this through our Win as One strategy. It puts our purpose – to deliver better everyday health with humanity – at the heart of everything we do. It unites us, inspires us, and challenges us to be better every day, driven by our agile, performance-focused culture. Job Purpose The Trade & Customer Marketing Manager plays a pivotal role in ensuring the company’s brands achieve maximum visibility, availability, and relevance across all trade channels. This role acts as a strategic link between Sales and Marketing – translating brand objectives into effective, shopper-focused trade marketing plans that drive category growth, strengthen customer partnerships, and deliver sales excellence in the highly competitive FMCG market. Key Roles & Responsibilities 1. Trade Marketing Strategy & Planning Develop and execute the annual trade marketing strategy aligned with business growth objectives and brand plans. Design channel-specific strategies (General Trade, Modern Trade, Wholesale, Pharmacy, E-commerce, Emerging Channels). Lead the development of trade calendars, promotional plans, and visibility strategies across regions and channels. Identify shopper insights and translate them into actionable initiatives that influence purchase behavior. 2. Execution & In-store Activation Drive flawless execution of trade marketing campaigns, activations, and product launches. Develop and deploy impactful POSM, merchandising units, and visibility solutions. Implement planograms, category management solutions, and shelf strategies to increase brand presence and market share. Ensure consistent brand representation and compliance with visibility guidelines across outlets Design, implement, and optimize sales force structure, territory design, and workload management 3. Sales & Channel Partner Support Partner with Sales teams to provide trade-focused tools, schemes, and programs that drive secondary sales. Work closely with Key Account Managers on Modern Trade promotions, joint business plans, and shopper activation. Support distributor and retail partners with engagement initiatives that strengthen long-term relationships. Track competitor activities (pricing, promotions, visibility, and in-store presence) and provide insights for counter-strategies. 4. Performance & ROI Management Manage trade marketing budgets effectively, ensuring optimal ROI from trade spends. Define, track, and report key KPIs including sales uplift, ROI, market share gains, visibility scores, and promotion effectiveness. Conduct post-activity evaluation and share learnings for continuous improvement. Monitor market execution through field visits, retail audits, and third-party research reports. 5. Cross-functional Collaboration Work with Brand Marketing to align trade execution with overall brand positioning and ATL campaigns. Collaborate with Supply Chain to ensure product availability and timely delivery of POSM/activation materials. Partner with Finance to manage trade investments and ensure cost control. Coordinate with external agencies, vendors, and creative partners for event management, POSM design, and BTL activations. 6. Significant impact to Sales function as well as sales deliverables Achievement of distribution volume, and revenue growth targets. Market share improvement in focus categories and channels. ROI and efficiency of trade marketing investments. Execution excellence scores (retail audits, compliance rates, shelf share growth). Improvement in brand visibility and shopper engagement at point of sale. Strong partnerships and satisfaction among key trade partners and distributors. 7. Interactions / Interpersonal Skills Act as the link between the Sales and Marketing – ensuring two-way communication and alignment Work closely with Marketing, Finance, and Supply Chain to ensure alignment on commercial priorities Strong verbal and written communication to clearly convey plans, negotiate with customers, and present to stakeholders Skilled at building win-win solutions with customers and persuading internal teams to align with customer priorities Capability to foster long-term, trust-based relationships with retailers, distributors, and internal stakeholders Active listening, empathy, and adaptability in dealing with diverse stakeholders Why you? Basic Qualifications: We are looking for professionals with these required skills to achieve our goals: Experience: 12+ years of progressive experience in FMCG Sales, Trade Marketing, or Brand Management, with exposure to multiple trade channels. Strong understanding of FMCG retail landscape and shopper behavior in both General Trade and Modern Trade. Demonstrated success in planning and executing trade promotions, category management, and in-store visibility. Analytical mindset with ability to interpret data, generate insights, and influence decision-making. Strong project management skills and ability to handle multiple priorities. Excellent communication, negotiation, and stakeholder management skills. Proficiency in MS Office (Excel, PowerPoint, Word); knowledge of retail audit data is an advantage. Job Posting End Date 2026-10-18 Equal Opportunities Haleon are committed to mobilising our purpose in a way that represents the diverse consumers and communities who rely on our brands every day. It guides us in creating an inclusive culture, where different backgrounds and views are valued and respected – all in support of understanding and best serving the needs of our consumers and unleashing the full potential of our people. It’s important to us that Haleon is a place where all our employees feel they truly belong. During the application process, we may ask you to share some personal information, which is entirely voluntary. This information ensures we meet certain regulatory and reporting obligations and supports the development, refinement, and execution of our inclusion and belonging programmes that are open to all Haleon employees. The personal information you provide will be kept confidential, used only for legitimate business purposes, and will never be used in making any employment decisions, including hiring decisions. Adjustment or Accommodations Request If you require a reasonable adjustment or accommodation or other assistance to apply for a job at Haleon at any stage of the application process, please let your recruiter know by providing them with a description of specific adjustments you are requesting. We’ll provide all reasonable adjustments to support you throughout the recruitment process and treat all information you provide us in confidence. Note to candidates The Haleon recruitment team will contact you using a Haleon email account (@haleon.com). If you are not sure whether the email you received is from Haleon, please get in touch.",1789723528000,"2026-09-18 11:30:13",{"jsonldValid":14,"jsonld":26},{"id":84,"applyToken":85,"slug":86,"title":87,"companyname":88,"companylogo":89,"companyTagline":90,"companyIndustry":91,"city":92,"country":93,"remote":14,"employmentType":94,"department":40,"content_html":95,"content_text":96,"years":20,"createdAt":97,"updatedAtISO":98,"hasSalary":45,"salaryMin":99,"salaryMax":100,"currency":48,"isPaid":14,"schema":101},"19c8c31b307f5be2dd8c0723bff7b3482f32908b990f8116fac937981fa5885d","f52a4d3ae0f7bf8b006cba75310a35b3c81627bec7a95fbe76aaa7914c8de8e4","senior-lifecycle-marketing-specialist-at-fresh-tracks-canada-inc-8a25034244","Senior Lifecycle Marketing Specialist","Fresh Tracks Canada Inc.","https://cdn.jobboardwise.com/logo/canadavacations.com","True Insiders co-creating your Canadian story.","Leisure, Travel & Tourism","VANCOUVER","Canada",[16],"\u003Cp>At Fresh Tracks Canada, we craft tailor-made Canadian vacations for people from all over the world. Since 1996, our team of Canadian Insiders have helped our customers plan their vacations and enjoy life-changing travel experiences.    \u003Cbr>\u003C/p>\n\n\u003Cp>ABOUT THE ROLE\u003C/p>\n\u003Cp>\u003Cspan>The Senior Lifecycle Marketing Specialist is the hands-on builder behind our email and lifecycle programs. This is a senior individual contributor role focused on execution: building and deploying campaigns in Marketo, keeping the platform healthy, launching webinar and Dynamic Chat programs, and putting personalization and AI tooling to work day-to-day.\u003C/span>\u003C/p>\n\u003Cp>\u003Cbr>\u003Cspan>We are looking for someone who takes pride in the craft of the build: clean campaign logic, accurate audiences, zero-defect QA. Strategy and roadmap direction come from the Senior Lifecycle Marketing Manager. Your job is to build it well, flag what is not working, and ship on time. You do not need prior webinar or conversational chat experience. If you have the Marketo depth, we will get you up to speed on the rest.\u003C/span>\u003Cspan> \u003C/span>\u003Cbr>\u003C/p>\n\n\u003Cp>\u003Cspan>This role reports to the Senior Lifecycle Marketing Manager and works in close partnership with Marketing, Sales, and Analytics & Insights.\u003C/span>\u003Cspan> \u003C/span>\u003C/p>\n\n\u003Cp>Salary Range: $85,000 - $100,000 CAD annually. \u003C/p>\n\n\u003Cp>RESPONSIBILITIES\u003C/p>\n\u003Cp>Email Production and Campaign Builds \u003C/p>\n\u003Cul>\n\u003Cli>Build, QA, schedule, and deploy email programs and smart campaigns in Marketo across promotional, nurture, trigger, and transactional sends. \u003C/li>\n\u003Cli>Build emails from existing templates, including dynamic content using tokens, snippets, and segmentation-driven content blocks. \u003C/li>\n\u003Cli>Run QA on every send: copy, links, UTMs, rendering across clients, dynamic content logic, and audience targeting. \u003C/li>\n\u003Cli>Pull and confirm audiences before each send: verify segment counts, apply suppressions, and validate targeting logic. \u003C/li>\n\u003C/ul>\n\n\u003Cp>Marketo Platform Upkeep \u003C/p>\n\u003Cul>\n\u003Cli>Handle daily Marketo operations: system notifications, sync monitoring, queue management, template libraries, list health, suppression logic, and compliance queues (CASL, GDPR, CAN-SPAM). \u003C/li>\n\u003Cli>Maintain lifecycle segmentations and smart lists, keeping definitions accurate as data and programs change. \u003C/li>\n\u003Cli>Maintain lead scoring: confirm fields are mapped correctly, firing accurately, and reflected in the right segments. \u003C/li>\n\u003Cli>Monitor the Marketo-Salesforce sync and the connections to BigQuery and Amplitude, diagnose errors, and coordinate fixes with DevOps. \u003C/li>\n\u003Cli>Keep the Marketo SOP in Confluence current: naming conventions, segmentation logic, field mappings, and change log. \u003C/li>\n\u003C/ul>\n\n\u003Cp>Webinar and Dynamic Chat Programs \u003C/p>\n\u003Cul>\n\u003Cli>Build end-to-end webinar programs: registration pages and forms, confirmation and reminder sequences, day-of logistics, and post-webinar follow-up flows. \u003C/li>\n\u003Cli>Own the webinar platform integration so registration, attendance, and engagement data lands correctly in Marketo and Salesforce. \u003C/li>\n\u003Cli>Build and maintain Dynamic Chat dialogues and streams: conversation flows, targeting rules, meeting booking, and routing to the right team. \u003C/li>\n\u003Cli>Monitor webinar and chat performance, and adjust flows, timing, and targeting based on what the data shows. \u003C/li>\n\u003C/ul>\n\n\u003Cp>AI and Personalization \u003C/p>\n\u003Cul>\n\u003Cli>Use AI tools day-to-day to speed up copy drafting, subject line variants, QA checks, and segmentation analysis, with on-brand output as the bar, and contribute to the team's prompt library and AI usage guidelines. \u003C/li>\n\u003Cli>Implement personalization across programs: tokens, snippets, dynamic content, and behavioral triggers that make sends relevant to where someone is in their trip planning. \u003C/li>\n\u003Cli>Build and run A/B tests on subject lines, content, and send timing, and report results back clearly. \u003C/li>\n\u003C/ul>\n\n\u003Cp>\u003Cspan>Collaboration and Reporting\u003C/span> \u003C/p>\n\u003Cul>\n\u003Cli>Partner with Content, Design, and Sales to get assets, approvals, and copy in hand ahead of build deadlines. \u003C/li>\n\u003Cli>Pull campaign reporting and surface what the numbers are showing, including recommendations on what to adjust. \u003C/li>\n\u003Cli>Monitor shared campaign response channels alongside Sales, handling campaign-specific inquiries and routing everything else to the right team. \u003C/li>\n\u003Cli>Manage a concurrent campaign queue, self-prioritize against deadlines, and raise capacity or dependency risks early. \u003C/li>\n\u003C/ul>\n\u003Cp>\u003Cspan>\u003Cspan>\u003Cbr>\u003C/span>\u003C/span>\u003Cbr>\u003C/p>\n\u003Cp>\u003Cspan>REQUIREMENTS\u003C/span>\u003C/p>\n\u003Cp>Required \u003C/p>\n\u003Cul>\n\u003Cli>3-5 years in email marketing, marketing operations, or lifecycle marketing, with most of that time spent building campaigns hands-on. \u003C/li>\n\u003Cli>Strong hands-on Marketo experience: you can independently build smart campaigns, programs, segmentations, dynamic content, and automation logic. \u003C/li>\n\u003Cli>Experience building and maintaining audience segmentation in Marketo: behavioral triggers, lifecycle stage logic, engagement scoring, and suppression rules. \u003C/li>\n\u003Cli>Working knowledge of the Marketo-Salesforce integration: sync behavior, field mapping, and how to troubleshoot a misalignment. \u003C/li>\n\u003Cli>Demonstrated experience using AI tools (e.g., Claude, ChatGPT, or similar) in a professional marketing context to improve output quality and speed. \u003C/li>\n\u003Cli>Proficient in basic HTML and CSS for email formatting and troubleshooting rendering issues. \u003C/li>\n\u003Cli>Comfortable pulling reports and reading campaign metrics well enough to explain what happened and what to try next. \u003C/li>\n\u003Cli>Excellent attention to detail with a track record of owning QA in high-volume email environments. \u003C/li>\n\u003Cli>Ability to manage multiple concurrent campaigns, self-prioritize, and hit deadlines consistently. \u003C/li>\n\u003C/ul>\n\n\u003Cp>Preferred \u003C/p>\n\u003Cul>\n\u003Cli>Marketo Certified Expert (MCE). Candidates without certification should be prepared to demonstrate equivalent hands-on depth through work samples, technical discussion, or a practical assessment. \u003C/li>\n\u003Cli>Experience building webinar programs and integrating a webinar platform with a marketing automation system. \u003C/li>\n\u003Cli>Experience with Marketo Dynamic Chat or another conversational marketing tool. \u003C/li>\n\u003Cli>Comparable hands-on experience with an enterprise-grade marketing automation platform: Oracle Eloqua, Salesforce Marketing Cloud (SFMC), Adobe Campaign, Braze, or Iterable. Mid-market platforms (e.g., Klaviyo, HubSpot, ActiveCampaign) are not considered equivalent for this role. \u003C/li>\n\u003Cli>Velocity scripting for advanced Marketo personalization. \u003C/li>\n\u003Cli>Familiarity with Amplitude, BigQuery, or SQL for audience validation and data pulls. \u003C/li>\n\u003Cli>Experience in travel or other high-consideration B2C environments. \u003C/li>\n\u003C/ul>\n\u003Cp>\u003Cspan> \u003C/span>\u003Cbr>\u003C/p>\n\u003Cul>\u003C/ul>\n\u003Cp>REWARDS\u003C/p>\n\u003Cul>\n\u003Cli>3 weeks vacation (4 weeks after your first year)\u003C/li>\n\u003Cli>Extended health benefits package \u003C/li>\n\u003Cli>Comprehensive employee assistance program\u003Cbr>\u003C/li>\n\u003Cli>Paid anniversary day off\u003C/li>\n\u003Cli>“Pawternity leave” days for your new furry family members\u003Cbr>\u003C/li>\n\u003Cli>Great working hours  \u003Cbr>\u003C/li>\n\u003Cli>Friendly and fun team environment with company celebrations and social events\u003C/li>\n\u003Cli>Access to Canadian travel industry discounts!\u003C/li>\n\u003Cli>DE&I initiatives and events\u003C/li>\n\u003Cli>Community (volunteer) Hours \u003C/li>\n\u003Cli>Paid Maternity & Parental leave\u003Cbr>\u003C/li>\n\u003Cli>Paid Pregnancy loss leave\u003C/li>\n\u003C/ul>\n\n\u003Cp>DIVERSITY, EQUITY, AND INCLUSION\u003C/p>\n\u003Cp>We are an equal opportunity workplace. We strongly encourage applications from under-represented communities, diverse backgrounds, identities, and experiences.  We don’t judge based on race, religion, ethnic background, sexual orientation, age, marital status, disability, gender identity or anything else that you might bring to the table. We don’t care about where you went to college, your degree, your age, or what names you might have on your resume. Instead, we’re looking for motivated, compassionate people who can execute from the ground up. We also know that everyone has a unique career journey and experience comes in many forms. \u003C/p>\n\n\u003Cp>\u003Cspan>Officially Great Place to Work® CertifiedTM 2026/2027\u003C/span>\u003C/p>\n\n\u003Cp>#LI-Hybrid\u003C/p>\n\u003Cp>#INDHP\u003C/p>","At Fresh Tracks Canada, we craft tailor-made Canadian vacations for people from all over the world. Since 1996, our team of Canadian Insiders have helped our customers plan their vacations and enjoy life-changing travel experiences. ABOUT THE ROLE The Senior Lifecycle Marketing Specialist is the hands-on builder behind our email and lifecycle programs. This is a senior individual contributor role focused on execution: building and deploying campaigns in Marketo, keeping the platform healthy, launching webinar and Dynamic Chat programs, and putting personalization and AI tooling to work day-to-day. We are looking for someone who takes pride in the craft of the build: clean campaign logic, accurate audiences, zero-defect QA. Strategy and roadmap direction come from the Senior Lifecycle Marketing Manager. Your job is to build it well, flag what is not working, and ship on time. You do not need prior webinar or conversational chat experience. If you have the Marketo depth, we will get you up to speed on the rest. This role reports to the Senior Lifecycle Marketing Manager and works in close partnership with Marketing, Sales, and Analytics & Insights. Salary Range: $85,000 - $100,000 CAD annually. RESPONSIBILITIES Email Production and Campaign Builds Build, QA, schedule, and deploy email programs and smart campaigns in Marketo across promotional, nurture, trigger, and transactional sends. Build emails from existing templates, including dynamic content using tokens, snippets, and segmentation-driven content blocks. Run QA on every send: copy, links, UTMs, rendering across clients, dynamic content logic, and audience targeting. Pull and confirm audiences before each send: verify segment counts, apply suppressions, and validate targeting logic. Marketo Platform Upkeep Handle daily Marketo operations: system notifications, sync monitoring, queue management, template libraries, list health, suppression logic, and compliance queues (CASL, GDPR, CAN-SPAM). Maintain lifecycle segmentations and smart lists, keeping definitions accurate as data and programs change. Maintain lead scoring: confirm fields are mapped correctly, firing accurately, and reflected in the right segments. Monitor the Marketo-Salesforce sync and the connections to BigQuery and Amplitude, diagnose errors, and coordinate fixes with DevOps. Keep the Marketo SOP in Confluence current: naming conventions, segmentation logic, field mappings, and change log. Webinar and Dynamic Chat Programs Build end-to-end webinar programs: registration pages and forms, confirmation and reminder sequences, day-of logistics, and post-webinar follow-up flows. Own the webinar platform integration so registration, attendance, and engagement data lands correctly in Marketo and Salesforce. Build and maintain Dynamic Chat dialogues and streams: conversation flows, targeting rules, meeting booking, and routing to the right team. Monitor webinar and chat performance, and adjust flows, timing, and targeting based on what the data shows. AI and Personalization Use AI tools day-to-day to speed up copy drafting, subject line variants, QA checks, and segmentation analysis, with on-brand output as the bar, and contribute to the team's prompt library and AI usage guidelines. Implement personalization across programs: tokens, snippets, dynamic content, and behavioral triggers that make sends relevant to where someone is in their trip planning. Build and run A/B tests on subject lines, content, and send timing, and report results back clearly. Collaboration and Reporting Partner with Content, Design, and Sales to get assets, approvals, and copy in hand ahead of build deadlines. Pull campaign reporting and surface what the numbers are showing, including recommendations on what to adjust. Monitor shared campaign response channels alongside Sales, handling campaign-specific inquiries and routing everything else to the right team. Manage a concurrent campaign queue, self-prioritize against deadlines, and raise capacity or dependency risks early. REQUIREMENTS Required 3-5 years in email marketing, marketing operations, or lifecycle marketing, with most of that time spent building campaigns hands-on. Strong hands-on Marketo experience: you can independently build smart campaigns, programs, segmentations, dynamic content, and automation logic. Experience building and maintaining audience segmentation in Marketo: behavioral triggers, lifecycle stage logic, engagement scoring, and suppression rules. Working knowledge of the Marketo-Salesforce integration: sync behavior, field mapping, and how to troubleshoot a misalignment. Demonstrated experience using AI tools (e.g., Claude, ChatGPT, or similar) in a professional marketing context to improve output quality and speed. Proficient in basic HTML and CSS for email formatting and troubleshooting rendering issues. Comfortable pulling reports and reading campaign metrics well enough to explain what happened and what to try next. Excellent attention to detail with a track record of owning QA in high-volume email environments. Ability to manage multiple concurrent campaigns, self-prioritize, and hit deadlines consistently. Preferred Marketo Certified Expert (MCE). Candidates without certification should be prepared to demonstrate equivalent hands-on depth through work samples, technical discussion, or a practical assessment. Experience building webinar programs and integrating a webinar platform with a marketing automation system. Experience with Marketo Dynamic Chat or another conversational marketing tool. Comparable hands-on experience with an enterprise-grade marketing automation platform: Oracle Eloqua, Salesforce Marketing Cloud (SFMC), Adobe Campaign, Braze, or Iterable. Mid-market platforms (e.g., Klaviyo, HubSpot, ActiveCampaign) are not considered equivalent for this role. Velocity scripting for advanced Marketo personalization. Familiarity with Amplitude, BigQuery, or SQL for audience validation and data pulls. Experience in travel or other high-consideration B2C environments. REWARDS 3 weeks vacation (4 weeks after your first year) Extended health benefits package Comprehensive employee assistance program Paid anniversary day off “Pawternity leave” days for your new furry family members Great working hours Friendly and fun team environment with company celebrations and social events Access to Canadian travel industry discounts! DE&I initiatives and events Community (volunteer) Hours Paid Maternity & Parental leave Paid Pregnancy loss leave DIVERSITY, EQUITY, AND INCLUSION We are an equal opportunity workplace. We strongly encourage applications from under-represented communities, diverse backgrounds, identities, and experiences. We don’t judge based on race, religion, ethnic background, sexual orientation, age, marital status, disability, gender identity or anything else that you might bring to the table. We don’t care about where you went to college, your degree, your age, or what names you might have on your resume. Instead, we’re looking for motivated, compassionate people who can execute from the ground up. We also know that everyone has a unique career journey and experience comes in many forms. Officially Great Place to Work® CertifiedTM 2026/2027 #LI-Hybrid #INDHP",1789697946000,"2026-09-18 04:22:07",85000,100000,{"jsonldValid":14,"jsonld":26},{"id":103,"applyToken":104,"slug":105,"title":106,"companyname":107,"companylogo":108,"companyTagline":109,"companyIndustry":110,"city":111,"country":112,"remote":45,"employmentType":113,"department":17,"content_html":114,"content_text":115,"years":20,"createdAt":116,"updatedAtISO":117,"postedAtISO":118,"hasSalary":14,"salaryMin":20,"salaryMax":20,"currency":64,"isPaid":14,"schema":119},"851b72ca2f2b8a2fbeeae22edb011223c92c3211212684daa4b1a7b7f77237a6","22a1901ce048da1485de92c12136423246992e90e4fc0d19466102adda1d4fff","senior-manager-customer-marketing-at-airwallex-47769a5934","Senior Manager, Customer Marketing","Airwallex","https://cdn.jobboardwise.com/logo/airwallex.com","Empowering businesses to grow without borders","Financial Services","US - San Francisco","Us - San Francisco",[16],"\u003Ch2>\u003Cstrong>About Airwallex\u003C/strong>\u003C/h2>\u003Cp>Airwallex is the only unified payments and financial platform for global businesses. Powered by our unique combination of proprietary infrastructure and software, we empower over 250,000 businesses worldwide – including Brex, Navan, Qantas, SHEIN and many more – with fully integrated solutions to manage everything from business accounts, payments, spend management and treasury, to embedded finance at a global scale.\u003C/p>\u003Cp>Proudly founded in Melbourne, we have a team of over 2,300 of the brightest and most innovative people in tech across 27 offices around the globe. Valued at US$11 billion and backed by world-leading investors including T. Rowe Price, Visa, Mastercard, Robinhood Ventures, Sequoia, Salesforce Ventures, DST Global, and Lone Pine Capital, Airwallex is leading the charge in building the global payments and financial platform of the future. If you’re ready to do the most ambitious work of your career, join us.\u003C/p>\u003Ch2>\u003Cstrong>Attributes We Value\u003C/strong>\u003C/h2>\u003Cp>We hire successful builders with founder-like energy who want real impact, accelerated learning, and true ownership. You bring strong role-related expertise and sharp thinking, and you’re motivated by our mission and operating principles. You move fast with good judgment, dig deep with curiosity, and make decisions from first principles, balancing speed and rigor.\u003C/p>\u003Cp>You're humble and collaborative; turn zero‑to‑one ideas into real products, and you “get stuff done” end-to-end. You use AI to work smarter and solve problems faster. Here, you’ll tackle complex, high‑visibility problems with exceptional teammates and grow your career as we build the future of global banking. If that sounds like you, let’s build what’s next.\u003C/p>\u003Ch2>\u003Cstrong>About the team\u003C/strong>\u003C/h2>\u003Cp>The Marketing team at Airwallex is the growth engine driving brand dominance and hyper-scale customer acquisition globally. We don't just run campaigns; we build the market playbook for the future of global financial infrastructure. Operating in a hyper-growth, fast-moving fintech environment, we leverage data-driven insights and bold, creative strategies to ensure Airwallex disrupts and leads the market. Our team is a high-octane group of builders passionate about telling the Airwallex story, moving the needle, and executing at the highest level to support our explosive global growth.\u003C/p>\u003Ch2>\u003Cstrong>What you’ll do\u003C/strong>\u003C/h2>\u003Cp>As the Senior Manager, Customer Marketing, you will build and scale Airwallex’s customer advocacy engine across the Americas. You’ll turn successful customers into champions by strengthening our presence across influential review platforms, creating compelling customer proof, launching an executive Customer Advisory Board, and delivering customer communications that support growth.\u003C/p>\u003Cp>This is a hands-on, high-ownership role at the intersection of customer marketing, advocacy, content, Product Marketing, Customer Success, Sales, and revenue operations. You’ll build repeatable programs from the ground up, work directly with customers and senior stakeholders, and connect customer enthusiasm to measurable outcomes such as pipeline velocity, win rates, retention, and expansion.\u003C/p>\u003Cp>This role is based in San Francisco, CA.\u003C/p>\u003Ch2>\u003Cstrong>Responsibilities:\u003C/strong>\u003C/h2>\u003Cp>\u003Cstrong>Responsibilities:\u003C/strong>\u003C/p>\u003Cul>\u003Cli>\u003Cp>Build a scalable advocacy program and storytelling engine\u003Cem> \u003C/em>that turns satisfied customers into champions and brings their stories to life as a key marketing channel. Work with cross functional partners to ideate and build the program from the ground up, and identify opportunities to weave customer proof points into our external narrative.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Own Airwallex’s presence, performance, and rankings across G2, Trustpilot, Gartner Peer Insights, and Capterra in the Americas. Design thoughtful review-generation campaigns and translate insights into company-level proposals.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Manage the Customer Advisory Board for strategic customers to translate their feedback into actionable recommendations, including member selection, executive sponsorship, communications, agendas, session planning, and internal and external follow-up.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Launch and own the Americas customer newsletter, including audience segmentation, editorial planning, content development, distribution, and engagement reporting.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Define and report on metrics including review performance, advocacy-influenced pipeline, reference usage, retention, expansion, customer story engagement, and use insights to power strategic recommendations.\u003C/p>\u003C/li>\u003C/ul>\u003Ch1>\u003Cstrong>Who you are\u003C/strong>\u003C/h1>\u003Cp>We're looking for people who meet the minimum requirements for this role. The preferred qualifications are great to have, but are not mandatory.\u003C/p>\u003Ch2>Minimum Qualifications\u003C/h2>\u003Cul>\u003Cli>\u003Cp>4 to 6 years of experience in B2B SaaS or fintech customer marketing, Product Marketing, partner marketing, customer advocacy, lifecycle marketing, or a related field.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Demonstrated experience building or scaling customer advocacy, customer reference, review, or customer marketing programs.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Proven track record of running scaled G2 or other peer-review acquisition programs that improved review volume, ratings, visibility, domain scores, or category positioning.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Experience creating or managing customer-facing assets such as case studies, testimonials, customer videos, newsletters, webinars, or executive events.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Exceptional written and verbal communication skills, including the ability to interview customers and turn complex experiences into clear, compelling stories.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Ability to connect customer marketing initiatives to commercial outcomes such as pipeline velocity, win rates, sales-cycle acceleration, retention, or expansion.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Strong project management skills, with the ability to coordinate customers, vendors, approvals, and cross-functional stakeholders.\u003C/p>\u003C/li>\u003Cli>\u003Cp>High agency, sound judgment, and comfort working in a fast-moving, ambiguous, 0-to-1 environment.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Ability to work from Airwallex’s San Francisco office in accordance with the team’s working model.\u003C/p>\u003C/li>\u003C/ul>\u003Cp>\u003Cstrong>Preferred qualifications:\u003C/strong>\u003C/p>\u003Cul>\u003Cli>\u003Cp>Experience in fintech, cross-border payments, expense management, financial infrastructure, or B2B SaaS.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Experience launching or managing a C-level Customer Advisory Board, executive council, CFO community, or similar senior customer forum.\u003C/p>\u003C/li>\u003Cli>\u003Cp>A portfolio of compelling customer case studies, video testimonials, customer-led content, or other written and visual storytelling work.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Experience building customer reference libraries, advocacy communities, or searchable customer evidence repositories.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Familiarity with Salesforce, HubSpot, Gainsight, G2 Admin, marketing automation platforms, and reporting or analytics tools.\u003C/p>\u003C/li>\u003C/ul>\u003Ch2>\u003Cstrong>Applicant Safety Policy: Fraud and Third-Party Recruiters\u003C/strong>\u003C/h2>\u003Cp>\u003Cem>To protect you from recruitment scams, please be aware that Airwallex will not ask for bank details, sensitive ID numbers (i.e. passport), or any form of payment during the application or interview process. All official communication will come from an @\u003C/em>airwallex.com\u003Cem> email address. Please apply only through \u003C/em>careers.airwallex.com\u003Cem> or our official LinkedIn page.\u003C/em>\u003C/p>\u003Cp>\u003Cem>Airwallex does not accept unsolicited resumes from search firms/recruiters.  Airwallex will not pay any fees to search firms/recruiters if a candidate is submitted by a search firm/recruiter unless an agreement has been entered into with respect to specific open position(s).  Search firms/recruiters submitting resumes to Airwallex on an unsolicited basis shall be deemed to accept this condition, regardless of any other provision to the contrary.\u003C/em>\u003C/p>\u003Ch2>\u003Cstrong>Equal opportunity\u003C/strong>\u003C/h2>\u003Cp>Airwallex is proud to be an equal opportunity employer. We value diversity and anyone seeking employment at Airwallex is considered based on merit, qualifications, competence and talent. We don’t regard color, religion, race, national origin, sexual orientation, ancestry, citizenship, sex, marital or family status, disability, gender, or any other legally protected status when making our hiring decisions. If you have a disability or special need that requires accommodation, please let us know.\u003C/p>","About Airwallex Airwallex is the only unified payments and financial platform for global businesses. Powered by our unique combination of proprietary infrastructure and software, we empower over 250,000 businesses worldwide – including Brex, Navan, Qantas, SHEIN and many more – with fully integrated solutions to manage everything from business accounts, payments, spend management and treasury, to embedded finance at a global scale. Proudly founded in Melbourne, we have a team of over 2,300 of the brightest and most innovative people in tech across 27 offices around the globe. Valued at US$11 billion and backed by world-leading investors including T. Rowe Price, Visa, Mastercard, Robinhood Ventures, Sequoia, Salesforce Ventures, DST Global, and Lone Pine Capital, Airwallex is leading the charge in building the global payments and financial platform of the future. If you’re ready to do the most ambitious work of your career, join us. Attributes We Value We hire successful builders with founder-like energy who want real impact, accelerated learning, and true ownership. You bring strong role-related expertise and sharp thinking, and you’re motivated by our mission and operating principles. You move fast with good judgment, dig deep with curiosity, and make decisions from first principles, balancing speed and rigor. You're humble and collaborative; turn zero‑to‑one ideas into real products, and you “get stuff done” end-to-end. You use AI to work smarter and solve problems faster. Here, you’ll tackle complex, high‑visibility problems with exceptional teammates and grow your career as we build the future of global banking. If that sounds like you, let’s build what’s next. About the team The Marketing team at Airwallex is the growth engine driving brand dominance and hyper-scale customer acquisition globally. We don't just run campaigns; we build the market playbook for the future of global financial infrastructure. Operating in a hyper-growth, fast-moving fintech environment, we leverage data-driven insights and bold, creative strategies to ensure Airwallex disrupts and leads the market. Our team is a high-octane group of builders passionate about telling the Airwallex story, moving the needle, and executing at the highest level to support our explosive global growth. What you’ll do As the Senior Manager, Customer Marketing, you will build and scale Airwallex’s customer advocacy engine across the Americas. You’ll turn successful customers into champions by strengthening our presence across influential review platforms, creating compelling customer proof, launching an executive Customer Advisory Board, and delivering customer communications that support growth. This is a hands-on, high-ownership role at the intersection of customer marketing, advocacy, content, Product Marketing, Customer Success, Sales, and revenue operations. You’ll build repeatable programs from the ground up, work directly with customers and senior stakeholders, and connect customer enthusiasm to measurable outcomes such as pipeline velocity, win rates, retention, and expansion. This role is based in San Francisco, CA. Responsibilities: Responsibilities: Build a scalable advocacy program and storytelling engine that turns satisfied customers into champions and brings their stories to life as a key marketing channel. Work with cross functional partners to ideate and build the program from the ground up, and identify opportunities to weave customer proof points into our external narrative. Own Airwallex’s presence, performance, and rankings across G2, Trustpilot, Gartner Peer Insights, and Capterra in the Americas. Design thoughtful review-generation campaigns and translate insights into company-level proposals. Manage the Customer Advisory Board for strategic customers to translate their feedback into actionable recommendations, including member selection, executive sponsorship, communications, agendas, session planning, and internal and external follow-up. Launch and own the Americas customer newsletter, including audience segmentation, editorial planning, content development, distribution, and engagement reporting. Define and report on metrics including review performance, advocacy-influenced pipeline, reference usage, retention, expansion, customer story engagement, and use insights to power strategic recommendations. Who you are We're looking for people who meet the minimum requirements for this role. The preferred qualifications are great to have, but are not mandatory. Minimum Qualifications 4 to 6 years of experience in B2B SaaS or fintech customer marketing, Product Marketing, partner marketing, customer advocacy, lifecycle marketing, or a related field. Demonstrated experience building or scaling customer advocacy, customer reference, review, or customer marketing programs. Proven track record of running scaled G2 or other peer-review acquisition programs that improved review volume, ratings, visibility, domain scores, or category positioning. Experience creating or managing customer-facing assets such as case studies, testimonials, customer videos, newsletters, webinars, or executive events. Exceptional written and verbal communication skills, including the ability to interview customers and turn complex experiences into clear, compelling stories. Ability to connect customer marketing initiatives to commercial outcomes such as pipeline velocity, win rates, sales-cycle acceleration, retention, or expansion. Strong project management skills, with the ability to coordinate customers, vendors, approvals, and cross-functional stakeholders. High agency, sound judgment, and comfort working in a fast-moving, ambiguous, 0-to-1 environment. Ability to work from Airwallex’s San Francisco office in accordance with the team’s working model. Preferred qualifications: Experience in fintech, cross-border payments, expense management, financial infrastructure, or B2B SaaS. Experience launching or managing a C-level Customer Advisory Board, executive council, CFO community, or similar senior customer forum. A portfolio of compelling customer case studies, video testimonials, customer-led content, or other written and visual storytelling work. Experience building customer reference libraries, advocacy communities, or searchable customer evidence repositories. Familiarity with Salesforce, HubSpot, Gainsight, G2 Admin, marketing automation platforms, and reporting or analytics tools. Applicant Safety Policy: Fraud and Third-Party Recruiters To protect you from recruitment scams, please be aware that Airwallex will not ask for bank details, sensitive ID numbers (i.e. passport), or any form of payment during the application or interview process. All official communication will come from an @ airwallex.com email address. Please apply only through careers.airwallex.com or our official LinkedIn page. Airwallex does not accept unsolicited resumes from search firms/recruiters. Airwallex will not pay any fees to search firms/recruiters if a candidate is submitted by a search firm/recruiter unless an agreement has been entered into with respect to specific open position(s). Search firms/recruiters submitting resumes to Airwallex on an unsolicited basis shall be deemed to accept this condition, regardless of any other provision to the contrary. Equal opportunity Airwallex is proud to be an equal opportunity employer. We value diversity and anyone seeking employment at Airwallex is considered based on merit, qualifications, competence and talent. We don’t regard color, religion, race, national origin, sexual orientation, ancestry, citizenship, sex, marital or family status, disability, gender, or any other legally protected status when making our hiring decisions. If you have a disability or special need that requires accommodation, please let us know.",1789697945000,"2026-09-18 04:22:06","2026-09-17T16:30:05.499+00:00",{"jsonldValid":14,"jsonld":26},{"id":121,"applyToken":122,"slug":123,"title":124,"companyname":125,"companylogo":126,"companyTagline":127,"companyIndustry":128,"city":129,"country":130,"remote":14,"employmentType":131,"department":17,"content_html":132,"content_text":133,"years":20,"createdAt":134,"updatedAtISO":135,"postedAtISO":136,"hasSalary":14,"salaryMin":20,"salaryMax":20,"currency":137,"isPaid":14,"schema":138},"2235344e00a38234eb256642b5c90afbd5c64485e5141bc01cad21ad8d53fba0","0854049f6e6644c89233e5ceb8fb0e8ccfdec29d0d09126bd521d9c1af5d4411","customer-marketing-manager-at-xometry-c8915661f5","Customer Marketing Manager","Xometry","https://cdn.jobboardwise.com/logo/xometry.com","Xometry is the leading AI-enabled marketplace for on-demand manufacturing.","Technology, Information and Internet","Buenos Aires","Argentina",[16],"\u003Cp>Xometry (NASDAQ: XMTR) powers the industries of today and tomorrow by connecting the people with big ideas to the manufacturers who can bring them to life. Xometry’s digital marketplace gives manufacturers the critical resources they need to grow their business while also making it easy for buyers at Fortune 1000 companies to tap into global manufacturing capacity.\u003C/p>\u003Cp>Xometry is looking for a \u003Cstrong>Customer\u003C/strong> \u003Cstrong>Marketing Manager\u003C/strong> responsible for champion-led growth (CLG) and engagement of  our existing buyer accounts. You will build the mechanisms that turn buyers into advocates at scale — referrals, reviews, incentives, and buyer stories — and design the strategies that grow adoption within the installed base. This is a role for someone who wants full ownership of the existing-customer lifecycle — driving deeper engagement, expansion, and loyalty — and who can turn that advocacy into stories the rest of the business can use.\u003C/p>\n\u003Cp>\u003Cstrong>How You’ll Contribute:\u003C/strong>\u003C/p>\n\u003Cp>Champion-Led Growth Strategy\u003C/p>\n\u003Cul>\n\u003Cli>Own and execute the CLG strategy across the existing buyer base, driving advocacy, referrals, and account expansion at scale\u003C/li>\n\u003Cli>Build advocacy mechanisms — referral programs, review/reference programs, incentive structures, and integration/plug-in opportunities — that convert satisfied buyers into active champions\u003C/li>\n\u003Cli>Identify and prioritize which accounts and buyer segments are best positioned for expansion, referral, or advocacy motions\u003C/li>\n\u003C/ul>\n\u003Cp>Customer Engagement & Retention  \u003C/p>\n\u003Cul>\n\u003Cli>Design the account engagement journey for existing accounts, including triggers, segmentation, and offers that drive re-engagement and deepen adoption\u003C/li>\n\u003Cli>Partner with various Marketing teams to translate strategy into executed campaigns — this role owns the playbook and the outcomes\u003C/li>\n\u003Cli>Continuously test and refine triggers and segments based on account behavior and performance data\u003C/li>\n\u003C/ul>\n\u003Cp>Advocacy & Customer Storytelling\u003C/p>\n\u003Cul>\n\u003Cli>Turn the advocacy engine into a pipeline of buyer stories — case studies, testimonials, and proof points that Sales, Marketing, and cross functional teams can use\u003C/li>\n\u003Cli>Partner with Commercial Marketing & Enablement to ensure buyer stories feed directly into sales enablement assets\u003C/li>\n\u003Cli>Build repeatable processes for sourcing, capturing, and publishing buyer stories at scale\u003C/li>\n\u003C/ul>\n\u003Cp>\u003Cstrong>What You'll Bring to Xometry:\u003C/strong>\u003C/p>\n\u003Cul>\n\u003Cli>5+ years of B2B lifecycle, customer/account based marketing, or growth marketing experience, ideally within a marketplace or platform business\u003C/li>\n\u003Cli>Demonstrated experience designing and running lifecycle programs (triggers, segmentation, nurture) that measurably grow existing accounts\u003C/li>\n\u003Cli>Track record of building advocacy or referral programs from the ground up\u003C/li>\n\u003Cli>Comfort working cross-functionally with channel owners (e.g., email/MarTech) where you own strategy and outcomes but not day-to-day execution\u003C/li>\n\u003Cli>Strong analytical skills — comfortable defining segments, reading account-level data, and tying lifecycle activity back to bookings growth\u003C/li>\n\u003Cli>Fluency with AI tools (Claude, Gemini, ChatGPT, or similar) as a core part of your daily workflow — for research, content, analysis, and experimentation. This is a baseline expectation for the entire marketing team\u003C/li>\n\u003Cli>Clear, direct communicator who can turn buyer advocacy into compelling stories for internal and external audiences\u003C/li>\n\u003C/ul>\n\u003Cp>Preferred\u003C/p>\n\u003Cul>\n\u003Cli>Experience in a two-sided marketplace model\u003C/li>\n\u003Cli>Familiarity with customer marketing or advocacy platforms (e.g., referral/review tooling, customer marketing platforms)\u003C/li>\n\u003Cli>Comfort operating in a high-growth environment where programs are built before all the processes exist\u003C/li>\n\u003C/ul>\n\u003Cp>#LI-Remote\u003C/p>\u003Cp>Xometry is an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran, or disability status.\u003C/p>\n\u003Cp>For US based roles: Xometry participates in E-Verify and after a job offer is accepted, will provide the federal government with your Form I-9 information to confirm that you are authorized to work in the U.S.\u003C/p>","Xometry (NASDAQ: XMTR) powers the industries of today and tomorrow by connecting the people with big ideas to the manufacturers who can bring them to life. Xometry’s digital marketplace gives manufacturers the critical resources they need to grow their business while also making it easy for buyers at Fortune 1000 companies to tap into global manufacturing capacity. Xometry is looking for a Customer Marketing Manager responsible for champion-led growth (CLG) and engagement of our existing buyer accounts. You will build the mechanisms that turn buyers into advocates at scale — referrals, reviews, incentives, and buyer stories — and design the strategies that grow adoption within the installed base. This is a role for someone who wants full ownership of the existing-customer lifecycle — driving deeper engagement, expansion, and loyalty — and who can turn that advocacy into stories the rest of the business can use. How You’ll Contribute: Champion-Led Growth Strategy Own and execute the CLG strategy across the existing buyer base, driving advocacy, referrals, and account expansion at scale Build advocacy mechanisms — referral programs, review/reference programs, incentive structures, and integration/plug-in opportunities — that convert satisfied buyers into active champions Identify and prioritize which accounts and buyer segments are best positioned for expansion, referral, or advocacy motions Customer Engagement & Retention Design the account engagement journey for existing accounts, including triggers, segmentation, and offers that drive re-engagement and deepen adoption Partner with various Marketing teams to translate strategy into executed campaigns — this role owns the playbook and the outcomes Continuously test and refine triggers and segments based on account behavior and performance data Advocacy & Customer Storytelling Turn the advocacy engine into a pipeline of buyer stories — case studies, testimonials, and proof points that Sales, Marketing, and cross functional teams can use Partner with Commercial Marketing & Enablement to ensure buyer stories feed directly into sales enablement assets Build repeatable processes for sourcing, capturing, and publishing buyer stories at scale What You'll Bring to Xometry: 5+ years of B2B lifecycle, customer/account based marketing, or growth marketing experience, ideally within a marketplace or platform business Demonstrated experience designing and running lifecycle programs (triggers, segmentation, nurture) that measurably grow existing accounts Track record of building advocacy or referral programs from the ground up Comfort working cross-functionally with channel owners (e.g., email/MarTech) where you own strategy and outcomes but not day-to-day execution Strong analytical skills — comfortable defining segments, reading account-level data, and tying lifecycle activity back to bookings growth Fluency with AI tools (Claude, Gemini, ChatGPT, or similar) as a core part of your daily workflow — for research, content, analysis, and experimentation. This is a baseline expectation for the entire marketing team Clear, direct communicator who can turn buyer advocacy into compelling stories for internal and external audiences Preferred Experience in a two-sided marketplace model Familiarity with customer marketing or advocacy platforms (e.g., referral/review tooling, customer marketing platforms) Comfort operating in a high-growth environment where programs are built before all the processes exist #LI-Remote Xometry is an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran, or disability status. For US based roles: Xometry participates in E-Verify and after a job offer is accepted, will provide the federal government with your Form I-9 information to confirm that you are authorized to work in the U.S.",1789665647000,"2026-09-17 19:24:44","2026-09-17T11:57:38-04:00","ARS",{"jsonldValid":14,"jsonld":26},1789907200386]