[{"data":1,"prerenderedAt":139},["ShallowReactive",2],{"$fzEiei_I2N3Id2D4yJpkQpItGaBTV0yCM5mDH0EVwnqU":3,"$f8yjgkBo4diN9M1tsJmQQjTLOgIQ-g85PyzjHBqs4Kt0":27},{"job":4},{"id":5,"applyToken":6,"slug":7,"title":8,"companyname":9,"companylogo":10,"companyIndustry":11,"city":12,"country":13,"remote":14,"employmentType":15,"department":17,"content_html":18,"content_text":19,"years":20,"createdAt":21,"updatedAtISO":22,"postedAtISO":23,"hasSalary":14,"salaryMin":20,"salaryMax":20,"currency":24,"isPaid":14,"schema":25},"0bffd3e1fdb7309ee3be4e3ef18f157ca63ad1cd5ab77ea1dd3e43f7868abb99","6ba9bfa8f0800a82298a9bbe8ea435138c3544bf109fc9dd1fa80d79b500cb1e","head-of-customer-marketing-off-trade-at-diageo-2c8bec814e","Head of Customer Marketing Off-Trade","Diageo","https://cdn.jobboardwise.com/logo/diageo.com","Beverage Manufacturing","Hamburg","Germany",false,[16],"Full-time","Other","\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cp>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cb>Job Description :\u003C/b>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/p>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003Cp>\u003Cb>Job Title: Head of Customer Marketing Off-Trade\u003C/b>\u003C/p>\u003Cp>\u003Cb>Location: Hamburg, Germany\u003C/b>\u003C/p>\u003Cp>\u003Cb>Contract terms: Permanent\u003C/b>\u003C/p>\u003Cp>\u003Cbr>\u003Cbr>\u003C/p>\u003Ch1>\u003Cb>About the Function\u003C/b>\u003C/h1>\u003Cp>&nbsp;Sales is where our brands meet the real world.&nbsp;\u003C/p>\u003Cp>This team builds the relationships that bring our products to life, partnering closely with customers across markets,&nbsp;channels&nbsp;and occasions to make sure our brands are part of moments that matter everywhere.&nbsp;\u003C/p>\u003Cp>It’s&nbsp;a dynamic, people-focused environment where curiosity, commercial thinking and strong relationships make the difference.&nbsp;You’ll&nbsp;have the opportunity to grow your network, develop your&nbsp;skills&nbsp;and see the direct impact of your work every day.&nbsp;\u003C/p>\u003Cbr>\u003Ch1>\u003Cb>About the role\u003C/b>\u003C/h1>\u003Cp>\u003Cb>Top Accountabilities\u003C/b>\u003C/p>\u003Cul>\u003Cli>Orchestrates the annual activation calendar across customers and channels, balancing business priorities, shopper opportunities and customer needs.\u003C/li>\u003Cli>Drives Excellence in Execution by establishing best-in-class activation standards, continuously challenging the status quo and ensuring consistent implementation across all off-trade touchpoints.\u003C/li>\u003Cli>Aligns and steers execution priorities in close partnership with the National Field Force Manager to maximize in-store impact and return on investment.\u003C/li>\u003Cli>Partners with Commercial Off-Trade Channel and Category Leads to develop customer-centric and competitive omnichannel growth plans.\u003C/li>\u003Cli>Leads the development of customer activation strategies, commercial selling stories and negotiation support materials for annual customer business planning and negotiation cycles.\u003C/li>\u003Cli>Owns performance management of Off-Trade BTL activation investments, ensuring spending decisions are rooted in clear KPIs and robust post-evaluation processes to drive continuous improvement.\u003C/li>\u003Cli>Leads and develops a high-performing Customer Marketing Off-Trade team of 5, fostering a culture of accountability, collaboration and continuous improvement. Builds organizational capability and succession pipelines within the team to ensure sustainable business performance.\u003C/li>\u003C/ul>\u003Cbr>\u003Ch1>\u003Cb>About You\u003C/b>\u003C/h1>\u003Cp>&nbsp;\u003Cb>Qualifications\u003C/b>\u003C/p>\u003Cul>\u003Cli>Bachelor’s degree in Business, Marketing, Economics or related field; MBA or relevant Master’s degree preferred.\u003C/li>\u003Cli>Strong expertise in Shopper Marketing, Customer Marketing and Commercial Planning.\u003C/li>\u003Cli>Good understanding of Category Management and Category Development principles.\u003C/li>\u003Cli>Solid knowledge of the DACH retail landscape and customer environment.\u003C/li>\u003Cli>Advanced analytical skills and experience with tools such as Excel, Power BI and shopper panel data sources (e.g. NielsenIQ).\u003C/li>\u003C/ul>\u003Cbr>\u003Cp>\u003Cb>Experience\u003C/b>\u003C/p>\u003Cul>\u003Cli>8+ years of experience in FMCG/Consumer Goods, including significant exposure to customer-facing commercial roles.\u003C/li>\u003Cli>Proven track record in developing and executing channel- and customer-specific activation strategies and commercial plans.\u003C/li>\u003Cli>Demonstrated leadership experience, including coaching and developing high-performing teams.\u003C/li>\u003Cli>Experience managing significant activation budgets and investment allocation decisions.\u003C/li>\u003Cli>Strong ability to influence senior stakeholders and drive alignment across functions.\u003C/li>\u003Cli>Demonstrated ability to operate effectively at the intersection of Sales, Marketing and Category functions.\u003C/li>\u003Cli>Experience working in complex matrix organizations and leading cross-functional initiatives.\u003C/li>\u003C/ul>\u003Cbr>\u003Cp>\u003Cb>Working with Us\u003C/b>\u003C/p>\u003Cp>Flexibility is key to our success. Talk to us about what flexibility means to you so that you’re supported to manage your wellbeing and balance your priorities from day one.\u003C/p>\u003Cbr>\u003Cp>Our purpose is crafting iconic drinks chosen for life’s moments. And it’s our people, with their different experiences, perspectives and talents, who make that possible.\u003C/p>\u003Cp>We value diversity in its broadest sense and want everyone to feel they can belong, contribute and strive for their personal best. You’ll work alongside people with different backgrounds, experiences and perspectives — challenging, supporting and learning from one another as one outstanding team.\u003C/p>\u003Cp>Together, we’re constantly learning and improving, combining the strength of our people, capabilities and iconic brands to raise the bar, grow and win.\u003C/p>\u003Cp>Wherever you join us, you’ll have the opportunity to contribute, make an impact and play your part in making life’s moments mean a little more.\u003C/p>\u003Cp>Ready to bring your best? This could be your opportunity.\u003C/p>\u003Cp>\u003Ci>If you require a reasonable adjustment, please ensure that you capture this information when you submit your application.\u003C/i>\u003C/p>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cp>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cb>Worker Type 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Posting Start Date : \u003C/b>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/p>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>2026-09-24","Job Description : Job Title: Head of Customer Marketing Off-Trade Location: Hamburg, Germany Contract terms: Permanent About the Function Sales is where our brands meet the real world. This team builds the relationships that bring our products to life, partnering closely with customers across markets, channels and occasions to make sure our brands are part of moments that matter everywhere. It’s a dynamic, people-focused environment where curiosity, commercial thinking and strong relationships make the difference. You’ll have the opportunity to grow your network, develop your skills and see the direct impact of your work every day. About the role Top Accountabilities Orchestrates the annual activation calendar across customers and channels, balancing business priorities, shopper opportunities and customer needs. Drives Excellence in Execution by establishing best-in-class activation standards, continuously challenging the status quo and ensuring consistent implementation across all off-trade touchpoints. Aligns and steers execution priorities in close partnership with the National Field Force Manager to maximize in-store impact and return on investment. Partners with Commercial Off-Trade Channel and Category Leads to develop customer-centric and competitive omnichannel growth plans. Leads the development of customer activation strategies, commercial selling stories and negotiation support materials for annual customer business planning and negotiation cycles. Owns performance management of Off-Trade BTL activation investments, ensuring spending decisions are rooted in clear KPIs and robust post-evaluation processes to drive continuous improvement. Leads and develops a high-performing Customer Marketing Off-Trade team of 5, fostering a culture of accountability, collaboration and continuous improvement. Builds organizational capability and succession pipelines within the team to ensure sustainable business performance. About You Qualifications Bachelor’s degree in Business, Marketing, Economics or related field; MBA or relevant Master’s degree preferred. Strong expertise in Shopper Marketing, Customer Marketing and Commercial Planning. Good understanding of Category Management and Category Development principles. Solid knowledge of the DACH retail landscape and customer environment. Advanced analytical skills and experience with tools such as Excel, Power BI and shopper panel data sources (e.g. NielsenIQ). Experience 8+ years of experience in FMCG/Consumer Goods, including significant exposure to customer-facing commercial roles. Proven track record in developing and executing channel- and customer-specific activation strategies and commercial plans. Demonstrated leadership experience, including coaching and developing high-performing teams. Experience managing significant activation budgets and investment allocation decisions. Strong ability to influence senior stakeholders and drive alignment across functions. Demonstrated ability to operate effectively at the intersection of Sales, Marketing and Category functions. Experience working in complex matrix organizations and leading cross-functional initiatives. Working with Us Flexibility is key to our success. Talk to us about what flexibility means to you so that you’re supported to manage your wellbeing and balance your priorities from day one. Our purpose is crafting iconic drinks chosen for life’s moments. And it’s our people, with their different experiences, perspectives and talents, who make that possible. We value diversity in its broadest sense and want everyone to feel they can belong, contribute and strive for their personal best. You’ll work alongside people with different backgrounds, experiences and perspectives — challenging, supporting and learning from one another as one outstanding team. Together, we’re constantly learning and improving, combining the strength of our people, capabilities and iconic brands to raise the bar, grow and win. Wherever you join us, you’ll have the opportunity to contribute, make an impact and play your part in making life’s moments mean a little more. Ready to bring your best? This could be your opportunity. If you require a reasonable adjustment, please ensure that you capture this information when you submit your application. Worker Type : Regular Primary Location: Hamburg Additional Locations : Job Posting Start Date : 2026-09-24",0,1790271111000,"2026-09-24 19:36:23","Posted Today","EUR",{"jsonldValid":14,"jsonld":26},"",{"jobs":28},[29,49,70,89,107,125],{"id":30,"applyToken":31,"slug":32,"title":33,"companyname":34,"companylogo":35,"companyTagline":36,"companyIndustry":37,"city":38,"country":39,"remote":14,"employmentType":40,"department":41,"content_html":42,"content_text":43,"years":20,"createdAt":44,"updatedAtISO":45,"postedAtISO":46,"hasSalary":14,"salaryMin":20,"salaryMax":20,"currency":47,"isPaid":14,"schema":48},"d3595aa6181deda429aa173fb6239ef9aea1ff20ef0fc0b929885e74dd687421","5821f46b34f34aff53278cc37affee4b0cbdabd936f4a7e859d54efd1015c9a5","lifecycle-marketing-manager-at-bis-safety-software-531f68acdf","Lifecycle Marketing Manager","BIS Safety Software","https://cdn.jobboardwise.com/logo/bissafety.ca","EHS software for the Safety Professional US website - https://www.bissafety.com/ UK website - https://www.bissafety.uk/","E-Learning Providers","Sherwood Park","Canada",[16],"Marketing","\u003Cp>\u003Cem>\u003Cstrong>BIS Safety Software\u003C/strong>\u003C/em> is a SaaS company on a mission to change how organizations manage safety, learning, and compliance. We sell safety software to businesses and online safety training to the people who need it - and we are looking for an&nbsp;\u003Cstrong>Lifecycle Marketing Manager\u003C/strong> to own our marketing outreach end to end: the program, the audiences it reaches, and the data underneath it.&nbsp;\u003C/p>\n\n\u003Cp>\u003Cstrong>About the Role:\u003C/strong>\u003C/p>\n\n\u003Cp>\u003Cspan>We are hiring you to be the expert, so you set the strategy, run it past marketing leadership, and go. Our ideal candidate is\u003Cstrong> analytical first: comfortable in messy data, willing to dig for the truth, and organized enough to keep every audience defined and every journey mapped\u003C/strong> instead of running on instinct.&nbsp;\u003C/span>\u003C/p>\n\u003Cp>This role owns two things that depend on each other: \u003Cstrong>the data underneath our marketing funnel, and every message that runs on top of it. \u003C/strong>We run a course business and a software business side by side, and that gives this program an unusual amount of room. A software buyer, a course buyer, and a prospect who is still deciding all need different content.&nbsp;\u003C/p>\n\u003Cp>Your first job is \u003Cstrong>making the funnel measurable and trusted\u003C/strong>. You will help settle what a lead means at each stage and keep records staged against it, decide what we send and to whom, hold the line on consent, and produce the reporting we judge marketing performance by. You will build it yourself, working closely with our web team wherever tracking spans our properties, and with the support of marketing leadership and a growing marketing team. HubSpot is our system of record, and you will own many of its processes.&nbsp;\u003C/p>\n\u003Cp>\u003Cspan>\u003Cstrong>This is a build role\u003C/strong> - it's the foundation to our email and lead tracking. Our email outreach currently runs across several disconnected systems, our nurture program is only partly built, and there are many customers who have never received a lifecycle message from us. Best practices, automated flows, and new designs are all still to be built, and all of it has to hold up to the \u003Cstrong>compliance \u003C/strong>obligations we operate under. How well we capture leads and run lifecycle marketing shapes the experience every potential customer has with us.&nbsp;\u003C/span>\u003C/p>\n\u003Cp>This is an\u003Cstrong> in-person role\u003C/strong> based out of our Sherwood Park, Alberta office.\u003C/p>\n\n\n\n\u003Cbr>\u003Ch2>In this role, you'll be expected to:\u003C/h2>\u003Cli>\u003Cstrong>Build and run the email program\u003C/strong> across our course business, our software funnel, and the messages our training platform sends learners, including a general subscription program and the capture mechanism we do not have today\u003C/li>\n\u003Cli>\u003Cstrong>Build the audiences and journeys\u003C/strong>: who sits in each group, what they care about, and what they should receive at each stage\u003C/li>\n\u003Cli>\u003Cstrong>Own consent and compliance\u003C/strong> under CASL and CAN-SPAM as standing practice rather than a one time cleanup\u003C/li>\n\u003Cli>\u003Cstrong>Own much of how HubSpot runs as our system of record\u003C/strong>: lifecycle stages, properties, workflows, and reporting\u003C/li>\n\u003Cli>\u003Cstrong>Fix and hold lead data accuracy\u003C/strong> so records are added and staged correctly and the funnel can be trusted\u003C/li>\n\u003Cli>\u003Cstrong>Build attribution you can stand behind\u003C/strong>, so we can say what email actually produced in leads and course revenue\u003C/li>\n\u003Cli>\u003Cstrong>Build the reporting and scoreboards leadership makes decisions from\u003C/strong>, and be accountable for those numbers being right\u003C/li>\n\u003Cli>\u003Cstrong>Automate lead routing\u003C/strong>, and manage the flow of outbound leads from our external partner into our systems\u003C/li>\n\u003Cli>\u003Cstrong>Work across product and web\u003C/strong> on system side email such as course launches, abandoned carts, and upsells, and so tracking stays consistent and correct across our properties\u003C/li>\n\u003Cli>\u003Cstrong>Protect reseller cross-branding\u003C/strong> so partner customers never receive email that promotes BIS over the partner\u003C/li>\n\u003Cli>\u003Cstrong>Bring in outside specialists\u003C/strong> for technical or copy work where it makes sense, and review what they produce before it ships\u003C/li>\u003Cbr>\u003Ch2>You might be the right fit if you:\u003C/h2>\u003Cli>\u003Cstrong>Built an email program from scratch\u003C/strong> rather than inheriting and running someone else's\u003C/li>\n\u003Cli>\u003Cstrong>Built multiple trigger and audience based flows\u003C/strong> driven by real behaviour, not one list on a schedule\u003C/li>\n\u003Cli>\u003Cstrong>Ran lists in the thousands to tens of thousands\u003C/strong> with distinct segments, and can explain how the content changed at each stage\u003C/li>\n\u003Cli>\u003Cstrong>Untangled a CRM that years of good intentions had made incoherent\u003C/strong>, figured out what was actually happening in it, and rebuilt it into something that held together\u003C/li>\n\u003Cli>\u003Cstrong>Build in the platform yourself.\u003C/strong> You write the workflows and set the properties rather than briefing someone else to do it\u003C/li>\n\u003Cli>\u003Cstrong>Read the numbers instinctively.\u003C/strong> The systems here only come together through data, and that matters to us more than design polish\u003C/li>\n\u003Cli>\u003Cstrong>Distinguish a software buyer from a course buyer\u003C/strong> and build accordingly\u003C/li>\n\u003Cli>\u003Cstrong>Treat consent and deliverability as part of the craft\u003C/strong> rather than someone else's problem\u003C/li>\n\u003Cli>\u003Cstrong>Own what goes out.\u003C/strong> Once send is pressed it is gone, so typos and broken links are not part of the deal\u003C/li>\n\u003Cli>\u003Cstrong>Work across teams\u003C/strong> to define an integration objective and get it built, without needing to write the code yourself\u003C/li>\u003Cbr>\u003Ch2>Qualifications we are looking for:\u003C/h2>\u003Cli>\u003Cstrong>4+ years in email marketing\u003C/strong>, lifecycle marketing or marketing operations experience\u003C/li>\n\u003Cli>Deep\u003Cstrong> hands-on experience in HubSpot or a comparable platform\u003C/strong> (Klaviyo, Listrak, Mailchimp, etc): workflows, lifecycle stages, custom properties, and reporting\u003C/li>\n\u003Cli>\u003Cstrong>Working knowledge of Canadian anti-spam law (CASL)\u003C/strong> and the equivalent obligations elsewhere (US)\u003C/li>\n\u003Cli>\u003Cstrong>Lead generation or lead funnel experience\u003C/strong>, with real understanding of how lifecycle stages work\u003C/li>\n\u003Cli>Practical understanding of\u003Cstrong> attribution and data hygiene inside a CRM\u003C/strong>, and the confidence to say when a number is wrong\u003C/li>\n\u003Cli>A track record of building email or nurture programs that produced measurable results you can point to\u003C/li>\u003Cbr>\u003Ch2>Bonus points if you have:\u003C/h2>\n\n\u003Cli>B2B SaaS experience, where the lead is the conversion\u003C/li>\n\u003Cli>Run both a consumer or eCommerce funnel and a B2B funnel at the same company\u003C/li>\n\u003Cli>Integration work: APIs, Zapier, or moving data between systems that were not designed to talk to each other\u003C/li>\n\u003Cli>Migrated or consolidated marketing platforms\u003C/li>\n\u003Cli>Put AI tools to work in your own workflow: analysis, QA, copy, or build\u003C/li>\n\n\u003Cbr>\u003Ch2>Compensation and benefits:\u003C/h2>\n\n\u003Cli>Employee Stock Ownership Plan (ESOP)\u003C/li>\n\u003Cli>Full medical, dental, and vision coverage\u003C/li>\n\u003Cli>Life insurance and disability insurance\u003C/li>\n\u003Cli>Health spending account\u003C/li>\n\u003Cli>Flexible working hours\u003C/li>\n\u003Cli>On-the-job training and growth opportunities\u003C/li>\n\u003Cli>Free on-site parking\u003C/li>\n\n\u003Cbr>\u003Cp>\u003Cstrong>About BIS:\u003C/strong>\u003C/p>\n\n\u003Cp>BIS Safety Software has been headquartered in Sherwood Park, Alberta, since 2006. We build software that helps organizations manage safety training, learning, and compliance - and we’re growing!\u003C/p>\n\n\u003Cp>A few things that make us different: we don’t use job titles internally - we value humility and contribution over hierarchy. We move fast, integrate new ideas quickly, and give people real ownership of their work. And through our Employee Stock Ownership Plan (ESOP), you have the opportunity to own a piece of the company you’re helping build.\u003C/p>\n\n\u003Cp>\u003Cstrong>How to apply:\u003C/strong>\u003C/p>\n\n\u003Cp>Visit our Careers Page for more information. We sincerely thank all applicants for their interest. Only those selected for interviews will be contacted.\u003C/p>\n\n\u003Cp>\u003Cem>Job ID #T202608-28CLM\u003C/em>\u003C/p>\u003Cbr>\u003Cp>Salary ranges are based on experience, reflecting the unique skillset each individual brings to the role.\u003C/p>","BIS Safety Software is a SaaS company on a mission to change how organizations manage safety, learning, and compliance. We sell safety software to businesses and online safety training to the people who need it - and we are looking for an Lifecycle Marketing Manager to own our marketing outreach end to end: the program, the audiences it reaches, and the data underneath it. About the Role: We are hiring you to be the expert, so you set the strategy, run it past marketing leadership, and go. Our ideal candidate is analytical first: comfortable in messy data, willing to dig for the truth, and organized enough to keep every audience defined and every journey mapped instead of running on instinct. This role owns two things that depend on each other: the data underneath our marketing funnel, and every message that runs on top of it. We run a course business and a software business side by side, and that gives this program an unusual amount of room. A software buyer, a course buyer, and a prospect who is still deciding all need different content. Your first job is making the funnel measurable and trusted . You will help settle what a lead means at each stage and keep records staged against it, decide what we send and to whom, hold the line on consent, and produce the reporting we judge marketing performance by. You will build it yourself, working closely with our web team wherever tracking spans our properties, and with the support of marketing leadership and a growing marketing team. HubSpot is our system of record, and you will own many of its processes. This is a build role - it's the foundation to our email and lead tracking. Our email outreach currently runs across several disconnected systems, our nurture program is only partly built, and there are many customers who have never received a lifecycle message from us. Best practices, automated flows, and new designs are all still to be built, and all of it has to hold up to the compliance obligations we operate under. How well we capture leads and run lifecycle marketing shapes the experience every potential customer has with us. This is an in-person role based out of our Sherwood Park, Alberta office. In this role, you'll be expected to: Build and run the email program across our course business, our software funnel, and the messages our training platform sends learners, including a general subscription program and the capture mechanism we do not have today Build the audiences and journeys : who sits in each group, what they care about, and what they should receive at each stage Own consent and compliance under CASL and CAN-SPAM as standing practice rather than a one time cleanup Own much of how HubSpot runs as our system of record : lifecycle stages, properties, workflows, and reporting Fix and hold lead data accuracy so records are added and staged correctly and the funnel can be trusted Build attribution you can stand behind , so we can say what email actually produced in leads and course revenue Build the reporting and scoreboards leadership makes decisions from , and be accountable for those numbers being right Automate lead routing , and manage the flow of outbound leads from our external partner into our systems Work across product and web on system side email such as course launches, abandoned carts, and upsells, and so tracking stays consistent and correct across our properties Protect reseller cross-branding so partner customers never receive email that promotes BIS over the partner Bring in outside specialists for technical or copy work where it makes sense, and review what they produce before it ships You might be the right fit if you: Built an email program from scratch rather than inheriting and running someone else's Built multiple trigger and audience based flows driven by real behaviour, not one list on a schedule Ran lists in the thousands to tens of thousands with distinct segments, and can explain how the content changed at each stage Untangled a CRM that years of good intentions had made incoherent , figured out what was actually happening in it, and rebuilt it into something that held together Build in the platform yourself. You write the workflows and set the properties rather than briefing someone else to do it Read the numbers instinctively. The systems here only come together through data, and that matters to us more than design polish Distinguish a software buyer from a course buyer and build accordingly Treat consent and deliverability as part of the craft rather than someone else's problem Own what goes out. Once send is pressed it is gone, so typos and broken links are not part of the deal Work across teams to define an integration objective and get it built, without needing to write the code yourself Qualifications we are looking for: 4+ years in email marketing , lifecycle marketing or marketing operations experience Deep hands-on experience in HubSpot or a comparable platform (Klaviyo, Listrak, Mailchimp, etc): workflows, lifecycle stages, custom properties, and reporting Working knowledge of Canadian anti-spam law (CASL) and the equivalent obligations elsewhere (US) Lead generation or lead funnel experience , with real understanding of how lifecycle stages work Practical understanding of attribution and data hygiene inside a CRM , and the confidence to say when a number is wrong A track record of building email or nurture programs that produced measurable results you can point to Bonus points if you have: B2B SaaS experience, where the lead is the conversion Run both a consumer or eCommerce funnel and a B2B funnel at the same company Integration work: APIs, Zapier, or moving data between systems that were not designed to talk to each other Migrated or consolidated marketing platforms Put AI tools to work in your own workflow: analysis, QA, copy, or build Compensation and benefits: Employee Stock Ownership Plan (ESOP) Full medical, dental, and vision coverage Life insurance and disability insurance Health spending account Flexible working hours On-the-job training and growth opportunities Free on-site parking About BIS: BIS Safety Software has been headquartered in Sherwood Park, Alberta, since 2006. We build software that helps organizations manage safety training, learning, and compliance - and we’re growing! A few things that make us different: we don’t use job titles internally - we value humility and contribution over hierarchy. We move fast, integrate new ideas quickly, and give people real ownership of their work. And through our Employee Stock Ownership Plan (ESOP), you have the opportunity to own a piece of the company you’re helping build. How to apply: Visit our Careers Page for more information. We sincerely thank all applicants for their interest. Only those selected for interviews will be contacted. Job ID #T202608-28CLM Salary ranges are based on experience, reflecting the unique skillset each individual brings to the role.",1790292970000,"2026-09-25 01:40:30","2026-09-24T21:04:17.447Z","CAD",{"jsonldValid":14,"jsonld":26},{"id":50,"applyToken":51,"slug":52,"title":53,"companyname":54,"companylogo":55,"companyIndustry":56,"city":57,"country":58,"remote":14,"employmentType":59,"department":17,"content_html":60,"content_text":61,"years":20,"createdAt":62,"updatedAtISO":63,"postedAtISO":64,"hasSalary":65,"salaryMin":66,"salaryMax":67,"currency":68,"isPaid":14,"schema":69},"ab0911d38bc28e9addb94cafc9e6a5b85191fbb11f6b2a95b81b464684b56e94","3fa71ebd73a2daa2e0176ea87e803c1dca132b0e0ddca1de0cb4af6df7dc3a61","predicts-customer-marketing-senior-associate-at-fanduel-44b3ea0b41","Predicts Customer Marketing Senior Associate","FanDuel","https://cdn.jobboardwise.com/logo/fanduel.com","Entertainment Providers","Los Angeles","United States",[16],"\u003Cp>\u003Cstrong>THE POSITION\u003Cbr>\u003C/strong>Our roster has an opening with your name on it\u003C/p>\n\u003Cp>FanDuel is seeking a \u003Cstrong>Senior Associate, Customer Marketing\u003C/strong> to help execute lifecycle marketing strategies for \u003Cstrong>FanDuel Predicts\u003C/strong>, driving engagement and long-term customer value across every stage of the customer journey from onboarding and activation through retention and re-engagement. Working closely with cross-functional partners, you'll bring lifecycle campaigns to market, analyze performance, and identify opportunities to optimize the customer experience. This role is ideal for someone who enjoys combining data-driven insights with creative thinking to deliver personalized campaigns that improve customer engagement and business outcomes while continuing to grow as a lifecycle marketer.\u003C/p>\n\u003Cp>This is a role sits at the intersection of strategy and operations. You'll combine strategic thinking with hands-on operational excellence - diagnosing customer behavior problems, developing data-driven hypotheses, designing and optimizing customer journeys, orchestrating promotional and communications campaigns, and continuously improving based on learnings. You'll think independently, challenge assumptions, and identify opportunities to improve reactivation, retention, and customer lifetime value. This role is ideal for someone who thrives on ownership, combines analytical rigor with creative problem-solving, and wants to meaningfully shape how FanDuel connects with and grows its customer base.\u003C/p>\n\u003Cp>In addition to the specific responsibilities outlined above, employees may be required to perform other such duties as assigned by the Company. This ensures operational flexibility and allows the Company to meet evolving business needs.\u003Cbr>\u003Cbr>\u003C/p>\n\u003Cp>\u003Cstrong>THE GAME PLAN\u003C/strong>\u003Cbr>Everyone on our team has a part to play\u003C/p>\n\u003Cul>\n\u003Cli>Contribute to the development and execution of core lifecycle marketing strategies across retention, monetization, and re-engagement stages using advanced segmentation, leveraging communication and promotional capabilities.\u003C/li>\n\u003Cli>Identify gaps and opportunities to improve key metrics, develop business cases, and partner with Marketing leadership to shape roadmap priorities.\u003C/li>\n\u003Cli>Execute end-to-end campaigns at scale. Ensure flawless execution and own ongoing performance monitoring and reporting.\u003C/li>\n\u003Cli>Partner with Commercial, Analytics, Product, and CRM Operations to identify lifecycle initiatives and recommend improvements based on customer insights.\u003C/li>\n\u003Cli>Build and maintain customer audiences and segments using behavioral and transactional data to deliver more relevant customer experiences.\u003C/li>\n\u003Cli>Identify experimentation opportunities to improve core metrics. Develop hypotheses, design A/B tests and multivariate experiments, partner with Analytics to understand impact, and scale learnings.\u003C/li>\n\u003Cli>Translate data into compelling stories that drive action. Monitor campaign performance and customer behavior to identify optimization opportunities and improve lifecycle journeys.\u003C/li>\n\u003Cli>Drive personalization and automation by leveraging real-time signals to deliver the right message, at the right time, through the right channel.\u003C/li>\n\u003Cli>Collaborate with marketing technology and data teams to enhance automation capabilities, audience targeting, and measurement frameworks.\u003C/li>\n\u003Cli>Partner on market insights, data science, and product roadmaps to improve lifecycle outcomes and deepen understanding of customer behavior.\u003C/li>\n\u003Cli>Leverage strong expertise in lifecycle marketing best practices, influencing broader marketing, product, and promotional strategies across the business.\u003C/li>\n\u003Cli>Continuously evaluate campaign performance and customer behavior to iterate on strategies that increase retention, engagement frequency, and overall customer lifetime value.\u003C/li>\n\u003Cli>Leverage AI strategically. Use modern tools to enhance analysis and productivity while maintaining critical thinking and attention to detail.\u003C/li>\n\u003C/ul>\n\n\u003Cp>\u003Cstrong>THE STATS\u003C/strong>\u003Cbr>What we're looking for in our next teammate\u003C/p>\n\u003Cul>\n\u003Cli>3+ years’ experience in marketing, commercial, or similar.\u003C/li>\n\u003Cli>Fundamental understanding of marketing platforms, Email Service Providers, and Customer Data Platform Technologies.\u003C/li>\n\u003Cli>Deep knowledge of sports betting, prediction markets, iGaming, or online gaming—demonstrated through active use and/or direct work experience.\u003C/li>\n\u003Cli>Strong understanding of marketing and commercial metrics.\u003C/li>\n\u003Cli>Strong design thinking skills and effective at project management.\u003C/li>\n\u003Cli>Experience partnering with cross-functional teams to deliver projects and campaigns.\u003C/li>\n\u003Cli>Highly organized with acute attention to detail and ability to prioritize and execute on multiple projects across various stakeholders.\u003C/li>\n\u003Cli>Results oriented and metrics driven, with the need to be objective and measure performance.\u003C/li>\n\u003Cli>Strong analytical approach to decision making with experience of delivering against business outcomes.\u003C/li>\n\u003Cli>Collaborative team player, proactive thinker, and pragmatic problem-solver.\u003C/li>\n\u003Cli>Ability to thrive in a fast-paced environment and adapt to changes quickly.\u003C/li>\n\u003Cli>Exceptional written and verbal communication skills.\u003C/li>\n\u003Cli>Knowledge of sports, casinos, culture, politics, and/or experience working within a heavily regulated industry is a plus.\u003C/li>\n\u003Cli>Willing to work some non-traditional hours.\u003C/li>\n\u003C/ul>\n\n\u003Cp>\u003Cstrong>ABOUT FANDUEL\u003C/strong>\u003C/p>\n\u003Cp>FanDuel Group is the premier mobile gaming company in the United States and Canada. FanDuel Group consists of a portfolio of leading brands across mobile wagering including: America’s #1 Sportsbook, FanDuel Sportsbook; its leading iGaming platform, FanDuel Casino; the industry’s unquestioned leader in horse racing and advance-deposit wagering, FanDuel Racing; and its daily fantasy sports product. &nbsp;\u003C/p>\n\u003Cp>In addition, FanDuel Group operates FanDuel TV, its broadly distributed linear cable television network and FanDuel TV+, its leading direct-to-consumer OTT platform. FanDuel Group has a presence across all 50 states, Canada, and Puerto Rico.\u003C/p>\n\u003Cp>The company is based in New York with US offices in Los Angeles, Atlanta, and Jersey City, as well as global offices in Canada and Scotland. The company’s affiliates have offices worldwide, including in Ireland, Portugal, Romania, and Australia.\u003C/p>\n\u003Cp>FanDuel Group is a subsidiary of Flutter Entertainment, the world's largest sports betting and gaming operator with a portfolio of globally recognized brands and traded on the New York Stock Exchange (NYSE: FLUT).\u003C/p>\n\u003Cp>\u003Cstrong>PLAYER BENEFITS\u003C/strong>\u003Cbr>We treat our team right\u003C/p>\n\u003Cp>We offer amazing benefits above and beyond the basics. We have an array of health plans to choose from (some as low as $0 per paycheck) that include programs for fertility and family planning, mental health support, and fitness benefits. We offer generous paid time off (PTO &amp; sick leave), annual bonus and long-term incentive opportunities (based on performance), 401k with up to a 5% match, commuter benefits, pet insurance, and more - check out all our benefits here: FanDuel Total Rewards. *Benefits differ across location, role, and level.\u003C/p>\n\u003Cp>FanDuel is an equal opportunities employer and we believe, as one of our principles states, “We are One Team!”. As such, we are committed to equal employment opportunity regardless of race, color, ethnicity, ancestry, religion, creed, sex, national origin, sexual orientation, age, citizenship status, marital status, disability, gender identity, gender expression, veteran status, or any other characteristic protected by state, local or federal law. We believe FanDuel is strongest and best able to compete if all employees feel valued, respected, and included.\u003C/p>\n\u003Cp>FanDuel is committed to providing reasonable accommodations for qualified individuals with disabilities. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please email&nbsp;Benefits@fanduel.com.\u003C/p>\n\u003Cp>\u003Cstrong>\u003Cem>The applicable salary range for this position is&nbsp;$86,000 - $108,000 USD, which is dependent on a variety of factors including relevant experience, location, business needs and market demand. This role may offer the following benefits: medical, vision, and dental insurance; life insurance; disability insurance; a 401(k) matching program; among other employee benefits. This role may also be eligible for short-term or long-term incentive compensation, including, but not limited to, cash bonuses and stock program participation. This role includes paid personal time off and 14 paid company holidays. FanDuel offers paid sick time in accordance with all applicable state and federal laws.\u003C/em>\u003C/strong>\u003C/p>\n\u003Cp>\u003Cstrong>\u003Cem>It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.\u003C/em>\u003C/strong>\u003C/p>\n\u003Cp>#LI-Hybrid\u003C/p>","THE POSITION Our roster has an opening with your name on it FanDuel is seeking a Senior Associate, Customer Marketing to help execute lifecycle marketing strategies for FanDuel Predicts , driving engagement and long-term customer value across every stage of the customer journey from onboarding and activation through retention and re-engagement. Working closely with cross-functional partners, you'll bring lifecycle campaigns to market, analyze performance, and identify opportunities to optimize the customer experience. This role is ideal for someone who enjoys combining data-driven insights with creative thinking to deliver personalized campaigns that improve customer engagement and business outcomes while continuing to grow as a lifecycle marketer. This is a role sits at the intersection of strategy and operations. You'll combine strategic thinking with hands-on operational excellence - diagnosing customer behavior problems, developing data-driven hypotheses, designing and optimizing customer journeys, orchestrating promotional and communications campaigns, and continuously improving based on learnings. You'll think independently, challenge assumptions, and identify opportunities to improve reactivation, retention, and customer lifetime value. This role is ideal for someone who thrives on ownership, combines analytical rigor with creative problem-solving, and wants to meaningfully shape how FanDuel connects with and grows its customer base. In addition to the specific responsibilities outlined above, employees may be required to perform other such duties as assigned by the Company. This ensures operational flexibility and allows the Company to meet evolving business needs. THE GAME PLAN Everyone on our team has a part to play Contribute to the development and execution of core lifecycle marketing strategies across retention, monetization, and re-engagement stages using advanced segmentation, leveraging communication and promotional capabilities. Identify gaps and opportunities to improve key metrics, develop business cases, and partner with Marketing leadership to shape roadmap priorities. Execute end-to-end campaigns at scale. Ensure flawless execution and own ongoing performance monitoring and reporting. Partner with Commercial, Analytics, Product, and CRM Operations to identify lifecycle initiatives and recommend improvements based on customer insights. Build and maintain customer audiences and segments using behavioral and transactional data to deliver more relevant customer experiences. Identify experimentation opportunities to improve core metrics. Develop hypotheses, design A/B tests and multivariate experiments, partner with Analytics to understand impact, and scale learnings. Translate data into compelling stories that drive action. Monitor campaign performance and customer behavior to identify optimization opportunities and improve lifecycle journeys. Drive personalization and automation by leveraging real-time signals to deliver the right message, at the right time, through the right channel. Collaborate with marketing technology and data teams to enhance automation capabilities, audience targeting, and measurement frameworks. Partner on market insights, data science, and product roadmaps to improve lifecycle outcomes and deepen understanding of customer behavior. Leverage strong expertise in lifecycle marketing best practices, influencing broader marketing, product, and promotional strategies across the business. Continuously evaluate campaign performance and customer behavior to iterate on strategies that increase retention, engagement frequency, and overall customer lifetime value. Leverage AI strategically. Use modern tools to enhance analysis and productivity while maintaining critical thinking and attention to detail. THE STATS What we're looking for in our next teammate 3+ years’ experience in marketing, commercial, or similar. Fundamental understanding of marketing platforms, Email Service Providers, and Customer Data Platform Technologies. Deep knowledge of sports betting, prediction markets, iGaming, or online gaming—demonstrated through active use and/or direct work experience. Strong understanding of marketing and commercial metrics. Strong design thinking skills and effective at project management. Experience partnering with cross-functional teams to deliver projects and campaigns. Highly organized with acute attention to detail and ability to prioritize and execute on multiple projects across various stakeholders. Results oriented and metrics driven, with the need to be objective and measure performance. Strong analytical approach to decision making with experience of delivering against business outcomes. Collaborative team player, proactive thinker, and pragmatic problem-solver. Ability to thrive in a fast-paced environment and adapt to changes quickly. Exceptional written and verbal communication skills. Knowledge of sports, casinos, culture, politics, and/or experience working within a heavily regulated industry is a plus. Willing to work some non-traditional hours. ABOUT FANDUEL FanDuel Group is the premier mobile gaming company in the United States and Canada. FanDuel Group consists of a portfolio of leading brands across mobile wagering including: America’s #1 Sportsbook, FanDuel Sportsbook; its leading iGaming platform, FanDuel Casino; the industry’s unquestioned leader in horse racing and advance-deposit wagering, FanDuel Racing; and its daily fantasy sports product. In addition, FanDuel Group operates FanDuel TV, its broadly distributed linear cable television network and FanDuel TV+, its leading direct-to-consumer OTT platform. FanDuel Group has a presence across all 50 states, Canada, and Puerto Rico. The company is based in New York with US offices in Los Angeles, Atlanta, and Jersey City, as well as global offices in Canada and Scotland. The company’s affiliates have offices worldwide, including in Ireland, Portugal, Romania, and Australia. FanDuel Group is a subsidiary of Flutter Entertainment, the world's largest sports betting and gaming operator with a portfolio of globally recognized brands and traded on the New York Stock Exchange (NYSE: FLUT). PLAYER BENEFITS We treat our team right We offer amazing benefits above and beyond the basics. We have an array of health plans to choose from (some as low as $0 per paycheck) that include programs for fertility and family planning, mental health support, and fitness benefits. We offer generous paid time off (PTO & sick leave), annual bonus and long-term incentive opportunities (based on performance), 401k with up to a 5% match, commuter benefits, pet insurance, and more - check out all our benefits here: FanDuel Total Rewards. *Benefits differ across location, role, and level. FanDuel is an equal opportunities employer and we believe, as one of our principles states, “We are One Team!”. As such, we are committed to equal employment opportunity regardless of race, color, ethnicity, ancestry, religion, creed, sex, national origin, sexual orientation, age, citizenship status, marital status, disability, gender identity, gender expression, veteran status, or any other characteristic protected by state, local or federal law. We believe FanDuel is strongest and best able to compete if all employees feel valued, respected, and included. FanDuel is committed to providing reasonable accommodations for qualified individuals with disabilities. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please email Benefits@fanduel.com. The applicable salary range for this position is $86,000 - $108,000 USD, which is dependent on a variety of factors including relevant experience, location, business needs and market demand. This role may offer the following benefits: medical, vision, and dental insurance; life insurance; disability insurance; a 401(k) matching program; among other employee benefits. This role may also be eligible for short-term or long-term incentive compensation, including, but not limited to, cash bonuses and stock program participation. This role includes paid personal time off and 14 paid company holidays. FanDuel offers paid sick time in accordance with all applicable state and federal laws. It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability. #LI-Hybrid",1790292969000,"2026-09-25 01:40:32","2026-09-24T19:22:01-04:00",true,86000,108000,"USD",{"jsonldValid":14,"jsonld":26},{"id":71,"applyToken":72,"slug":73,"title":74,"companyname":75,"companylogo":76,"companyTagline":77,"companyIndustry":78,"city":79,"country":58,"remote":14,"employmentType":80,"department":17,"content_html":81,"content_text":82,"years":20,"createdAt":83,"updatedAtISO":84,"postedAtISO":85,"hasSalary":65,"salaryMin":86,"salaryMax":87,"currency":68,"isPaid":14,"schema":88},"746460c6675605af041ac7dd1deb5ba682d79e38d72d35597c4309fd92a6e64b","a6305c8411550aba26fc105b40499815c5bdf3acbf7ebb5078f7552e05465fd5","global-customer-marketing-manager-at-taxbit-74cafe3b5f","Global Customer Marketing Manager, San Francisco","TaxBit","https://cdn.jobboardwise.com/logo/taxbit.com","The most trusted platform that unifies digital assets tax and accounting across enterprises, consumers, and governments","Computer Software","San Francisco",[16],"\u003Cp>\u003Cstrong>Company\u003C/strong>\u003C/p>\n\u003Cp>Founded by CPAs, tax attorneys, and engineers, Taxbit is the leading innovator automating global tax reporting for the digital economy. Taxbit's AI-enabled platform streamlines compliance related to digital assets, payments, and other financial transactions. Its unique combination of deep subject matter expertise and AI-forward technology have made it a fast-growing disruptor trusted by the world's leading fintechs, marketplaces, digital asset players, Big 4 accounting firms, traditional enterprises, and government agencies. Backed by top-tier Silicon Valley VCs, Taxbit's team is located across offices in San Francisco, New York, Seattle, Salt Lake City, London, Madrid, and Singapore.\u003C/p>\u003Cp>\u003Cstrong>Opportunity for Impact\u003C/strong>\u003C/p>\n\u003Cp>Taxbit is seeking a Global Customer Marketing Manager to build and scale our customer marketing function globally. As a critical player in our marketing strategy,&nbsp; you will engage our customers worldwide, and amplify Taxbit’s position as the trusted partner for global tax compliance. You will work closely with Sales, Customer Success and Subject Matter Experts, to bring together customers, industry influencers, regulators, and domain experts into a cohesive international community that drives engagement and insights. The ideal candidate is both strategic and hands-on, capable of building programs from the ground up while also translating customer engagement into high-impact storytelling, references, and market credibility.&nbsp;\u003C/p>\n\u003Cp>\u003Cstrong>Key Responsibilities\u003C/strong>\u003C/p>\n\u003Cul>\n\u003Cli>Build and own Taxbit’s customer marketing strategy, including customer storytelling, advocacy, and reference programs\u003C/li>\n\u003Cli>Leverage AI tools to scale customer marketing output without proportional headcount growth\u003C/li>\n\u003Cli>Identify and develop high-impact customer stories (case studies, testimonials, success narratives) that clearly articulate business value and ROI\u003C/li>\n\u003Cli>Partner closely with Sales and Customer Success and other departments to source customer champions and activate them across the buyer journey (references, events, content, and co-marketing) on a global scale\u003C/li>\n\u003Cli>Create compelling, sales-ready customer content tailored to key verticals (crypto, fintech, marketplaces, traditional financial institutions)\u003C/li>\n\u003Cli>Proficient with AI tools to speed up content drafting and personalization without sacrificing quality or brand voice\u003C/li>\n\u003Cli>Support customer-led events, panels, webinars, and roundtables to showcase customer success and strengthen market credibility\u003C/li>\n\u003Cli>Partner with Growth Marketing to ensure customer content is effectively integrated across campaigns and digital channels worldwide&nbsp;\u003C/li>\n\u003Cli>Track and measure the effectiveness of customer marketing initiatives across different regions, adjusting strategies as necessary to drive pipeline growth, deal velocity, and expansion\u003C/li>\n\u003Cli>Build strong relationships with key customers globally and serve as a trusted partner in shaping customer narratives and strategies&nbsp;\u003C/li>\n\u003C/ul>\n\u003Cp>\u003Cstrong>Required Qualifications\u003C/strong>\u003C/p>\n\u003Cul>\n\u003Cli>3+ years of experience in enterprise B2B marketing, with a focus on customer marketing or content marketing preferably in fintech\u003C/li>\n\u003Cli>Proven ability to develop compelling customer narratives that translate complex products into clear business value\u003C/li>\n\u003Cli>Strong cross-functional collaboration skills, with experience partnering closely with Sales, Customer Success, and Subject Matter Experts\u003C/li>\n\u003Cli>Excellent writing, storytelling, and content development skills with a bias for clarity and simplicity\u003C/li>\n\u003Cli>Ability to operate both strategically and tactically in a fast-paced, high-growth environment\u003C/li>\n\u003Cli>Familiarity with the digital asset, fintech, or financial services ecosystem is strongly preferred\u003C/li>\n\u003Cli>Strong project management skills with the ability to manage multiple priorities and stakeholders\u003C/li>\n\u003C/ul>\n\u003Cp>\u003Cstrong>Compensation&nbsp;\u003C/strong>\u003C/p>\n\u003Cp>The base salary range for this role is $115,000 - $150,000. Certain roles may be eligible for incentive compensation, equity, and benefits. Actual compensation will vary depending on various job-related factors, including, but not limited to location, experience, level, and job qualifications.\u003C/p>\n\u003Cp>\u003Cstrong>Benefits &amp; Perks\u003C/strong>\u003C/p>\n\u003Cul>\n\u003Cli>Competitive cash compensation (based on experience)\u003C/li>\n\u003Cli>Equity (RSUs)\u003C/li>\n\u003Cli>Competitive benefits package\u003C/li>\n\u003Cli>A modern 401(k) plan that includes access to crypto, financial wellness benefits, low fees and more&nbsp;\u003C/li>\n\u003Cli>Hybrid working model: 3 days in-office, 2 days WFH/flexible\u003C/li>\n\u003Cli>Monday team lunches, snacks and drinks&nbsp;\u003C/li>\n\u003Cli>Discretionary Time Off - enjoy the flexibility to rest, refuel, and recharge&nbsp;\u003C/li>\n\u003Cli>Paid parental leave to bond with your child&nbsp;\u003C/li>\n\u003Cli>Fertility Benefit&nbsp;\u003C/li>\n\u003Cli>Autonomous work and flexibility in how work is performed\u003C/li>\n\u003C/ul>\u003Cp>\u003Cstrong>Taxbit in the News&nbsp;\u003C/strong>\u003C/p>\n\u003Cul>\n\u003Cli>Bybit Collaborates with Taxbit to Ensure Seamless Financial Compliance for Global and EU Users\u003C/li>\n\u003Cli>Taxbit Expands Global Platform to Power CARF/DAC8 Compliance at Scale\u003C/li>\n\u003Cli>Taxbit Unveils Industry-First Global Reporting Platform, Bridging Digital and Traditional Finance&nbsp;\u003C/li>\n\u003Cli>Taxbit Wins the Digital Banker’s 2025 Digital Assets Award for Best Technology Solution Provider for Digital Assets - Tax &amp; Compliance Automation\u003C/li>\n\u003Cli>Taxbit Named to 2024 Deloitte Technology Fast 500™ List of Fastest-Growing Companies in North America\u003C/li>\n\u003Cli>Taxbit Appoints Former OECD Advisor Colby Mangels as Global Head of Government Solutions\u003C/li>\n\u003Cli>Unlocking Compliance at Scale: CARF/DAC8 Reporting for Digital Asset Platforms&nbsp;\u003C/li>\n\u003C/ul>\n\n\u003Cp>\u003Cstrong>Disclaimers\u003Cbr>\u003C/strong>\u003C/p>\n\u003Cul>\n\u003Cli>By submitting an application for this role, you certify that the information contained in the application is correct to the best of your knowledge. You understand that to falsify information is&nbsp;grounds for refusing to hire you, or for discharge should you be hired.&nbsp;\u003C/li>\n\u003Cli>For US roles, employment with the Company is at will unless otherwise stated in a written agreement signed by the CEO of the Company.&nbsp; This means that either the Company or the employee can terminate the employment at any time and for any reason, with or without notice.\u003C/li>\n\u003C/ul>\n\n\u003Cp>\u003Cstrong>&nbsp;\u003C/strong>\u003C/p>","Company Founded by CPAs, tax attorneys, and engineers, Taxbit is the leading innovator automating global tax reporting for the digital economy. Taxbit's AI-enabled platform streamlines compliance related to digital assets, payments, and other financial transactions. Its unique combination of deep subject matter expertise and AI-forward technology have made it a fast-growing disruptor trusted by the world's leading fintechs, marketplaces, digital asset players, Big 4 accounting firms, traditional enterprises, and government agencies. Backed by top-tier Silicon Valley VCs, Taxbit's team is located across offices in San Francisco, New York, Seattle, Salt Lake City, London, Madrid, and Singapore. Opportunity for Impact Taxbit is seeking a Global Customer Marketing Manager to build and scale our customer marketing function globally. As a critical player in our marketing strategy, you will engage our customers worldwide, and amplify Taxbit’s position as the trusted partner for global tax compliance. You will work closely with Sales, Customer Success and Subject Matter Experts, to bring together customers, industry influencers, regulators, and domain experts into a cohesive international community that drives engagement and insights. The ideal candidate is both strategic and hands-on, capable of building programs from the ground up while also translating customer engagement into high-impact storytelling, references, and market credibility. Key Responsibilities Build and own Taxbit’s customer marketing strategy, including customer storytelling, advocacy, and reference programs Leverage AI tools to scale customer marketing output without proportional headcount growth Identify and develop high-impact customer stories (case studies, testimonials, success narratives) that clearly articulate business value and ROI Partner closely with Sales and Customer Success and other departments to source customer champions and activate them across the buyer journey (references, events, content, and co-marketing) on a global scale Create compelling, sales-ready customer content tailored to key verticals (crypto, fintech, marketplaces, traditional financial institutions) Proficient with AI tools to speed up content drafting and personalization without sacrificing quality or brand voice Support customer-led events, panels, webinars, and roundtables to showcase customer success and strengthen market credibility Partner with Growth Marketing to ensure customer content is effectively integrated across campaigns and digital channels worldwide Track and measure the effectiveness of customer marketing initiatives across different regions, adjusting strategies as necessary to drive pipeline growth, deal velocity, and expansion Build strong relationships with key customers globally and serve as a trusted partner in shaping customer narratives and strategies Required Qualifications 3+ years of experience in enterprise B2B marketing, with a focus on customer marketing or content marketing preferably in fintech Proven ability to develop compelling customer narratives that translate complex products into clear business value Strong cross-functional collaboration skills, with experience partnering closely with Sales, Customer Success, and Subject Matter Experts Excellent writing, storytelling, and content development skills with a bias for clarity and simplicity Ability to operate both strategically and tactically in a fast-paced, high-growth environment Familiarity with the digital asset, fintech, or financial services ecosystem is strongly preferred Strong project management skills with the ability to manage multiple priorities and stakeholders Compensation The base salary range for this role is $115,000 - $150,000. Certain roles may be eligible for incentive compensation, equity, and benefits. Actual compensation will vary depending on various job-related factors, including, but not limited to location, experience, level, and job qualifications. Benefits & Perks Competitive cash compensation (based on experience) Equity (RSUs) Competitive benefits package A modern 401(k) plan that includes access to crypto, financial wellness benefits, low fees and more Hybrid working model: 3 days in-office, 2 days WFH/flexible Monday team lunches, snacks and drinks Discretionary Time Off - enjoy the flexibility to rest, refuel, and recharge Paid parental leave to bond with your child Fertility Benefit Autonomous work and flexibility in how work is performed Taxbit in the News Bybit Collaborates with Taxbit to Ensure Seamless Financial Compliance for Global and EU Users Taxbit Expands Global Platform to Power CARF/DAC8 Compliance at Scale Taxbit Unveils Industry-First Global Reporting Platform, Bridging Digital and Traditional Finance Taxbit Wins the Digital Banker’s 2025 Digital Assets Award for Best Technology Solution Provider for Digital Assets - Tax & Compliance Automation Taxbit Named to 2024 Deloitte Technology Fast 500™ List of Fastest-Growing Companies in North America Taxbit Appoints Former OECD Advisor Colby Mangels as Global Head of Government Solutions Unlocking Compliance at Scale: CARF/DAC8 Reporting for Digital Asset Platforms Disclaimers By submitting an application for this role, you certify that the information contained in the application is correct to the best of your knowledge. You understand that to falsify information is grounds for refusing to hire you, or for discharge should you be hired. For US roles, employment with the Company is at will unless otherwise stated in a written agreement signed by the CEO of the Company. This means that either the Company or the employee can terminate the employment at any time and for any reason, with or without notice.",1790242009000,"2026-09-25 05:31:04","2026-09-24T18:59:05-04:00",115000,150000,{"jsonldValid":14,"jsonld":26},{"id":90,"applyToken":91,"slug":92,"title":93,"companyname":94,"companylogo":95,"companyTagline":96,"companyIndustry":97,"city":98,"country":58,"remote":14,"employmentType":99,"department":41,"content_html":100,"content_text":101,"years":20,"createdAt":102,"updatedAtISO":103,"postedAtISO":104,"hasSalary":65,"salaryMin":105,"salaryMax":87,"currency":68,"isPaid":14,"schema":106},"4e0dc925fa28d82f624d8c6f79c65b7a8289b3b7f9e8ae1ee2e23c2d495a8b7c","166095e392cd65afa377da1c3b69d05f84041691f4545cdda4c92a0d197790db","lifecycle-marketing-lead-growth-at-whoop-4b3cc9730c","Lifecycle Marketing Lead - Growth","WHOOP","https://cdn.jobboardwise.com/logo/whoop.com","#UnlockYourself with 24/7 insights from WHOOP","Wellness and Fitness Services","Boston",[16],"\u003Cp>At WHOOP, we’re on a mission to unlock human performance. WHOOP empowers its members to perform at a higher level through a deeper understanding of their bodies and daily lives.\u003C/p>\u003Cp>WHOOP is looking for a \u003Cstrong>Lifecycle Marketing Lead – Growth\u003C/strong> to own lifecycle strategies across Apparel &amp; Accessories, Refer a Friend, and the promotional calendar. This role is ideal for a highly analytical marketer who can move seamlessly between strategy and execution. You’ll dig into performance and member data to identify opportunities, form hypotheses, and translate insights into action. With an experimentation-first mindset, you’ll test and learn quickly, continually finding new ways to engage members and drive measurable business impact.\u003C/p>\u003Cp>The ideal candidate is a member-centric, data-driven marketer who can move seamlessly between strategy and execution. You know how to turn insights into action, test and learn quickly, and continually find new ways to engage members and drive measurable business impact.\u003C/p>\u003Cp>\u003Cstrong>RESPONSIBILITIES:\u003C/strong>\u003C/p>\u003Cul>\u003Cli>\u003Cp>Own the lifecycle strategy and performance for Apparel &amp; Accessories, driving product discovery, cross-sell, repeat purchase, and incremental bookings.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Own the Refer a Friend lifecycle strategy, identifying and testing opportunities to increase awareness, participation, and referral activity.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Lead the lifecycle promotional calendar, defining how promotional moments come to life across owned channels while balancing growth goals with the member experience.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Translate member behavior, performance data, and business insights into strategies, experiments, and growth opportunities.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Own the test-and-learn cycle from hypothesis through measurement, interpreting experiment results and using learnings to determine what to scale, iterate, or stop.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Develop coordinated experiences across email, SMS, in-app, and other owned channels throughout the member journey.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Partner cross-functionally across the Growth, Marketing, Creative, Analytics, and Commercial teams to bring high-impact lifecycle initiatives to life.\u003C/p>\u003C/li>\u003C/ul>\u003Cp>\u003Cstrong>QUALIFICATIONS\u003C/strong>\u003C/p>\u003Cul>\u003Cli>\u003Cp>4+ years of experience in lifecycle, CRM, retention, or growth marketing, with a track record of driving measurable business impact.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Experience developing multi-channel lifecycle strategies across email, SMS, and in-app.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Strong analytical skills with the ability to turn data and member insights into clear strategies, experiments, and decisions.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Experience with segmentation, personalization, experimentation, and CRM program development.\u003C/p>\u003C/li>\u003Cli>\u003Cp>A member-centric, growth-oriented mindset—curious, creative, entrepreneurial, and constantly looking for opportunities to improve performance.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Technical fluency with CRM and marketing technology and lifecycle measurement. Experience with Iterable, Amplitude, or Hightouch is a plus.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Strong cross-functional collaboration and project management skills, with the ability to independently own multiple programs from strategy through execution.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Experience in a subscription, e-commerce, or consumer technology business is a plus.\u003C/p>\u003C/li>\u003C/ul>\u003Cp>\u003Cem>\u003Cstrong>This role is based in the WHOOP office located in Boston, MA. The successful candidate must be prepared to relocate if necessary to work out of the Boston, MA office.\u003C/strong>\u003C/em>\u003C/p>\u003Cp>\u003Cem>Interested in the role, but don’t meet every qualification? We encourage you to still apply! At WHOOP, we believe there is much more to a candidate than what is written on paper, and we value character as much as experience. As we continue to build a diverse and inclusive environment, we encourage anyone who is interested in this role to apply.\u003C/em>\u003C/p>\u003Cp>\u003Cem>WHOOP is an Equal Opportunity Employer and participates in \u003C/em>E-verify \u003Cem>to determine employment eligibility\u003C/em>\u003C/p>\u003Cp>\u003Cem>The WHOOP compensation philosophy is designed to attract, motivate, and retain exceptional talent by offering competitive base salaries, meaningful equity, and consistent pay practices that reflect our mission and core values.\u003C/em>\u003C/p>\u003Cp>\u003Cem>At WHOOP, we view total compensation as the combination of base salary, equity, and benefits, with equity serving as a key differentiator that aligns our employees with the long-term success of the company and allows every member of our corporate team to own part of WHOOP and share in the company’s long-term growth and success.\u003C/em>\u003C/p>\u003Cp>\u003Cem>The U.S. base salary range for this full-time position is $100,000 - $150,000. Salary ranges are determined by role, level, and location. Within each range, individual pay is based on factors such as job-related skills, experience, performance, and relevant education or training.\u003C/em>\u003C/p>\u003Cp>\u003Cem>In addition to the base salary, the successful candidate will also receive benefits and a generous equity package.\u003C/em>\u003C/p>\u003Cp>\u003Cem>These ranges may be modified in the future to reflect evolving market conditions and organizational needs. While most offers will typically fall toward the starting point of the range, total compensation will depend on the candidate’s specific qualifications, expertise, and alignment with the role’s requirements.\u003C/em>\u003C/p>","At WHOOP, we’re on a mission to unlock human performance. WHOOP empowers its members to perform at a higher level through a deeper understanding of their bodies and daily lives. WHOOP is looking for a Lifecycle Marketing Lead – Growth to own lifecycle strategies across Apparel & Accessories, Refer a Friend, and the promotional calendar. This role is ideal for a highly analytical marketer who can move seamlessly between strategy and execution. You’ll dig into performance and member data to identify opportunities, form hypotheses, and translate insights into action. With an experimentation-first mindset, you’ll test and learn quickly, continually finding new ways to engage members and drive measurable business impact. The ideal candidate is a member-centric, data-driven marketer who can move seamlessly between strategy and execution. You know how to turn insights into action, test and learn quickly, and continually find new ways to engage members and drive measurable business impact. RESPONSIBILITIES: Own the lifecycle strategy and performance for Apparel & Accessories, driving product discovery, cross-sell, repeat purchase, and incremental bookings. Own the Refer a Friend lifecycle strategy, identifying and testing opportunities to increase awareness, participation, and referral activity. Lead the lifecycle promotional calendar, defining how promotional moments come to life across owned channels while balancing growth goals with the member experience. Translate member behavior, performance data, and business insights into strategies, experiments, and growth opportunities. Own the test-and-learn cycle from hypothesis through measurement, interpreting experiment results and using learnings to determine what to scale, iterate, or stop. Develop coordinated experiences across email, SMS, in-app, and other owned channels throughout the member journey. Partner cross-functionally across the Growth, Marketing, Creative, Analytics, and Commercial teams to bring high-impact lifecycle initiatives to life. QUALIFICATIONS 4+ years of experience in lifecycle, CRM, retention, or growth marketing, with a track record of driving measurable business impact. Experience developing multi-channel lifecycle strategies across email, SMS, and in-app. Strong analytical skills with the ability to turn data and member insights into clear strategies, experiments, and decisions. Experience with segmentation, personalization, experimentation, and CRM program development. A member-centric, growth-oriented mindset—curious, creative, entrepreneurial, and constantly looking for opportunities to improve performance. Technical fluency with CRM and marketing technology and lifecycle measurement. Experience with Iterable, Amplitude, or Hightouch is a plus. Strong cross-functional collaboration and project management skills, with the ability to independently own multiple programs from strategy through execution. Experience in a subscription, e-commerce, or consumer technology business is a plus. This role is based in the WHOOP office located in Boston, MA. The successful candidate must be prepared to relocate if necessary to work out of the Boston, MA office. Interested in the role, but don’t meet every qualification? We encourage you to still apply! At WHOOP, we believe there is much more to a candidate than what is written on paper, and we value character as much as experience. As we continue to build a diverse and inclusive environment, we encourage anyone who is interested in this role to apply. WHOOP is an Equal Opportunity Employer and participates in E-verify to determine employment eligibility The WHOOP compensation philosophy is designed to attract, motivate, and retain exceptional talent by offering competitive base salaries, meaningful equity, and consistent pay practices that reflect our mission and core values. At WHOOP, we view total compensation as the combination of base salary, equity, and benefits, with equity serving as a key differentiator that aligns our employees with the long-term success of the company and allows every member of our corporate team to own part of WHOOP and share in the company’s long-term growth and success. The U.S. base salary range for this full-time position is $100,000 - $150,000. Salary ranges are determined by role, level, and location. Within each range, individual pay is based on factors such as job-related skills, experience, performance, and relevant education or training. In addition to the base salary, the successful candidate will also receive benefits and a generous equity package. These ranges may be modified in the future to reflect evolving market conditions and organizational needs. While most offers will typically fall toward the starting point of the range, total compensation will depend on the candidate’s specific qualifications, expertise, and alignment with the role’s requirements.",1790196495000,"2026-09-23 22:52:17","2026-09-23T14:58:50.885+00:00",100000,{"jsonldValid":14,"jsonld":26},{"id":108,"applyToken":109,"slug":110,"title":111,"companyname":112,"companylogo":113,"companyTagline":114,"companyIndustry":115,"city":116,"country":117,"remote":14,"employmentType":118,"department":41,"content_html":120,"content_text":121,"years":20,"createdAt":122,"updatedAtISO":123,"hasSalary":14,"salaryMin":20,"salaryMax":20,"currency":24,"isPaid":14,"schema":124},"55d552fea9c7ffa6a09d1d3103f407ceab9449eb57b8e6317df747b3bc87ad4a","3b44ac56450c7d72b3dc2865a4539d4c02072b8efd6413ddb280bdfd62c2eb7b","b2b-crm-marketing-executive-at-treatwell-20ef826d90","B2B CRM Marketing Executive","Treatwell","https://cdn.jobboardwise.com/logo/workable.com","Transforming the way the hair and beauty community and their clients connect.","Internet Publishing","Amsterdam","Netherlands",[119],"Contract","\u003Cp>We are seeking a data-driven B2B CRM Marketing Executive to execute reactive, and lifecycle campaigns across our SaaS products (Salonized, Treatwell Connect, Treatwell Expert). Reporting to the B2B CRM Manager, you will build and deliver campaigns that get new products and features into salon partners' hands, respond quickly to ad hoc business needs, and keep partners engaged with the value of our SaaS products over time.\u003C/p>\u003Cp>\u003Cstrong>🧐 You will be responsible for: \u003C/strong>\u003C/p>\u003Cul>\u003Cli>\u003Cem>New Product &amp; Feature Launch Campaigns\u003C/em>: Execute end-to-end CRM campaigns for new SaaS product and feature launches, ensuring salon partners are informed, activated, and quickly adopting new functionality as it goes live.\u003C/li>\u003Cli>\u003Cem>Reactive &amp; Ad Hoc Campaigns:\u003C/em> Manage reactive requests and ad hoc campaign needs from Product, Customer and Supply teams, turning quick-turnaround briefs into well-executed, on-brand CRM sends.\u003C/li>\u003Cli>\u003Cem>Lifecycle &amp; Retention Campaigns\u003C/em>: Build and run lifecycle campaigns that consistently convey the value of our SaaS products to salon partners, reinforcing engagement and helping prevent churn.\u003C/li>\u003Cli>\u003Cem>Multi-Market Localisation\u003C/em>: Adapt launch, reactive, and lifecycle campaign content for multiple markets and languages, keeping messaging consistent with brand while reflecting local needs.\u003C/li>\u003Cli>\u003Cem>Cross-Functional Coordination\u003C/em>: Partner with Product, Sales, and Supply teams to stay ahead of upcoming launches and reactive needs, ensuring campaigns are briefed, built, and delivered on time.\u003C/li>\u003C/ul>\u003Cp>\u003Cstrong>💡 About Treatwell\u003C/strong>\u003C/p>\u003Cp>Hi, we’re Treatwell. Nice to meet you.\u003C/p>\u003Cp>We’re a team of 700 passionate and brilliantly talented people across Europe. We’re the industry’s smartest salon management software, all connected to Europe’s leading bookings platform, working with over 95,000 salon partners across 14 countries, processing over 8 million bookings every month. And….breathe.\u003C/p>\u003Cp>But we’re not done yet. We’re on an exciting journey to digitally revolutionise the hair and beauty community.\u003C/p>\u003Cp>If this excites you, we might just have the role for you.\u003C/p>\u003Cbr>\u003Ch2>Requirements\u003C/h2>\u003Cp>\u003Cstrong>🔝 About you: \u003C/strong>\u003C/p>\u003Cul>\u003Cli>\u003Cem>Tech experience\u003C/em>: 2+ years of hands-on B2B CRM or Lifecycle Marketing experience in the Tech sector (mandatory), ideally within a SaaS business. Experience working with email CRM platforms (like Hubspot) necessary.\u003C/li>\u003Cli>\u003Cem>Agile &amp; Data-Driven\u003C/em>: Highly analytical, with a proven track record of using data to inform and optimise campaign targeting and performance.\u003C/li>\u003Cli>\u003Cem>Execution &amp; Delivery Mindset\u003C/em>: A true “doer” who thrives on turning briefs around quickly and building campaigns end-to-end, without losing sight of quality.\u003C/li>\u003Cli>\u003Cem>Structured yet Scrappy\u003C/em>: Highly structured in managing multiple concurrent campaigns across markets, yet scrappy and agile when a reactive request needs to move fast.\u003C/li>\u003Cli>\u003Cem>Languages\u003C/em>: English fluency is a must. Any other European language is a plus.\u003C/li>\u003C/ul>\u003Cbr>\u003Ch2>Benefits\u003C/h2>\u003Cp>\u003Cstrong>💼 We’ll treat you with:\u003C/strong>\u003C/p>\u003Cul>\u003Cli>⚖️ 28 days’ holiday, plus public holidays\u003C/li>\u003Cli>💆‍♀️ A €40 voucher every month via our benefits platform Alleo – so you can treat yourself too\u003C/li>\u003Cli>🧠 Mental health support through our partnership with OpenUp\u003C/li>\u003Cli>🚲 The option to join the Lease a Bike scheme from your second contract onwards\u003C/li>\u003Cli>🔒 Enrolment in the Bright Pensioen pension scheme from your second contract onwards\u003C/li>\u003Cli>🍀 An extra day off each year – the Treat Yourself Well Day – to recharge and take time for yourself, in your own way\u003C/li>\u003C/ul>\u003Cp>\u003Cstrong>⚖️ Equal Opportunities\u003C/strong>\u003C/p>\u003Cp>Treatwell is an ‘Open to All’ employer and warmly welcomes everybody to the team. We are committed to making reasonable adjustments to the recruitment process as required. Please add any adjustment requests to your application.\u003C/p>","We are seeking a data-driven B2B CRM Marketing Executive to execute reactive, and lifecycle campaigns across our SaaS products (Salonized, Treatwell Connect, Treatwell Expert). Reporting to the B2B CRM Manager, you will build and deliver campaigns that get new products and features into salon partners' hands, respond quickly to ad hoc business needs, and keep partners engaged with the value of our SaaS products over time. 🧐 You will be responsible for: New Product & Feature Launch Campaigns : Execute end-to-end CRM campaigns for new SaaS product and feature launches, ensuring salon partners are informed, activated, and quickly adopting new functionality as it goes live. Reactive & Ad Hoc Campaigns: Manage reactive requests and ad hoc campaign needs from Product, Customer and Supply teams, turning quick-turnaround briefs into well-executed, on-brand CRM sends. Lifecycle & Retention Campaigns : Build and run lifecycle campaigns that consistently convey the value of our SaaS products to salon partners, reinforcing engagement and helping prevent churn. Multi-Market Localisation : Adapt launch, reactive, and lifecycle campaign content for multiple markets and languages, keeping messaging consistent with brand while reflecting local needs. Cross-Functional Coordination : Partner with Product, Sales, and Supply teams to stay ahead of upcoming launches and reactive needs, ensuring campaigns are briefed, built, and delivered on time. 💡 About Treatwell Hi, we’re Treatwell. Nice to meet you. We’re a team of 700 passionate and brilliantly talented people across Europe. We’re the industry’s smartest salon management software, all connected to Europe’s leading bookings platform, working with over 95,000 salon partners across 14 countries, processing over 8 million bookings every month. And….breathe. But we’re not done yet. We’re on an exciting journey to digitally revolutionise the hair and beauty community. If this excites you, we might just have the role for you. Requirements 🔝 About you: Tech experience : 2+ years of hands-on B2B CRM or Lifecycle Marketing experience in the Tech sector (mandatory), ideally within a SaaS business. Experience working with email CRM platforms (like Hubspot) necessary. Agile & Data-Driven : Highly analytical, with a proven track record of using data to inform and optimise campaign targeting and performance. Execution & Delivery Mindset : A true “doer” who thrives on turning briefs around quickly and building campaigns end-to-end, without losing sight of quality. Structured yet Scrappy : Highly structured in managing multiple concurrent campaigns across markets, yet scrappy and agile when a reactive request needs to move fast. Languages : English fluency is a must. Any other European language is a plus. Benefits 💼 We’ll treat you with: ⚖️ 28 days’ holiday, plus public holidays 💆‍♀️ A €40 voucher every month via our benefits platform Alleo – so you can treat yourself too 🧠 Mental health support through our partnership with OpenUp 🚲 The option to join the Lease a Bike scheme from your second contract onwards 🔒 Enrolment in the Bright Pensioen pension scheme from your second contract onwards 🍀 An extra day off each year – the Treat Yourself Well Day – to recharge and take time for yourself, in your own way ⚖️ Equal Opportunities Treatwell is an ‘Open to All’ employer and warmly welcomes everybody to the team. We are committed to making reasonable adjustments to the recruitment process as required. Please add any adjustment requests to your application.",1790098246000,"2026-09-22 19:34:01",{"jsonldValid":14,"jsonld":26},{"id":126,"applyToken":127,"slug":128,"title":129,"companyname":112,"companylogo":113,"companyTagline":114,"companyIndustry":115,"city":130,"country":131,"remote":14,"employmentType":132,"department":41,"content_html":133,"content_text":134,"years":20,"createdAt":135,"updatedAtISO":136,"hasSalary":14,"salaryMin":20,"salaryMax":20,"currency":137,"isPaid":14,"schema":138},"d0ff9d7c5d0161853115013124f03e6f6edd9084804e71775f2fb78944051217","23ab2d3766980664222ed60e19ce83dfdb250b6d9be1ecfa743147426e021061","b2c-crm-marketing-executive-commercial-moments-and-reactive--at-treatwell-2e3ef7b008","B2C CRM Marketing Executive (Commercial Moments & Reactive Comms)","London","United Kingdom",[16],"\u003Cp>We're looking for a hands-on CRM Executive to build, QA and ship our reactive comms calendar and support key commercial moments across 14 markets and languages. Reporting to our B2C CRM Manager, you will create briefs and turn them into flawlessly executed campaigns in Braze - on time, correctly targeted, correctly localised. You'll work at pace on time-sensitive sends, coordinate creative production, making sure customers get the right message at the right time.\u003C/p>\u003Cp>\u003Cstrong>🧐 You will be responsible for: \u003C/strong>\u003C/p>\u003Cul>\u003Cli>\u003Cem>Campaign build and delivery\u003C/em>: Build broadcast campaigns end to end in Braze - templates, segments, workflows, personalisation logic and scheduling - across email, push, in-app and content cards.\u003C/li>\u003Cli>\u003Cem>Reactive execution\u003C/em>: Turn around time-sensitive and urgent sends at speed, working to the reactive calendar and priorities set by the CRM Manager.\u003C/li>\u003Cli>\u003Cem>Key commercial moments\u003C/em>: Deliver campaign plans and activity for key commercial moments (Black Friday, seasonal peaks, key dates) against agreed strategic direction, ensuring campaigns land on time and drive maximum customer engagement and revenue impact.\u003C/li>\u003Cli>\u003Cem>QA\u003C/em>: Self-QA every campaign against the agreed checklist - targeting, links, copy, creative, personalisation, localisation - and submit for review before scheduling.\u003C/li>\u003Cli>\u003Cem>Localisation delivery\u003C/em>: Adapt and localise central campaigns across 14 markets, coordinating translations and market-specific variants.\u003C/li>\u003Cli>\u003Cem>Creative Excellence &amp; Testing\u003C/em>: Coordinate content and creative production with Design and Content, and run a structured A/B testing programme to continuously improve engagement and conversion.\u003C/li>\u003Cli>\u003Cem>Reporting and continuous improvement\u003C/em>: Report campaign performance per send, against agreed benchmarks - highlighting what worked well and what needs improving, so learnings feed into the next campaign rather than being re-learned.\u003C/li>\u003Cli>\u003Cem>Reactive comms optimisation\u003C/em>: Continuously optimise reactive communications, apply our customer segmentation, and manage the calendar for maximum impact, balancing send frequency, relevance, and commercial priorities across the customer base.\u003C/li>\u003Cli>\u003Cem>Local marketing support\u003C/em>: Support local market teams with ad- hoc marketing initiatives and requests, ensuring central campaigns are adapted and localised effectively.\u003C/li>\u003C/ul>\u003Cp>\u003Cstrong>💡 About Treatwell\u003C/strong>\u003C/p>\u003Cp>Hi, we’re Treatwell. Nice to meet you.\u003C/p>\u003Cp>We’re a team of 700 passionate and brilliantly talented people across Europe. We’re the industry’s smartest salon management software, all connected to Europe’s leading bookings platform, working with over 95,000 salon partners across 14 countries, processing over 8 million bookings every month. And….breathe.\u003C/p>\u003Cp>But we’re not done yet. We’re on an exciting journey to digitally revolutionise the hair and beauty community.\u003C/p>\u003Cp>If this excites you, we might just have the role for you.\u003C/p>\u003Cbr>\u003Ch2>Requirements\u003C/h2>\u003Cp>\u003Cstrong>🔝 About you:\u003C/strong>\u003C/p>\u003Cul>\u003Cli>\u003Cu>Hands-on ESP experience (essential)\u003C/u>. 1+ years building and deploying campaigns in Braze or similar, including segmentation and scheduling.\u003C/li>\u003Cli>\u003Cu>Technical comfort\u003C/u>. Able to navigate HTML/CSS edits — not coding from scratch, but confident tweaking and adding elements.&nbsp;\u003C/li>\u003Cli>\u003Cu>Agile &amp; data-driven\u003C/u>: Highly analytical, with a proven track record of using data and A/B testing to inform and optimise campaign performance.\u003C/li>\u003Cli>\u003Cu>Execution &amp; delivery mindset\u003C/u>: A true “doer” who thrives on turning commercial moments and reactive briefs around quickly and building campaigns end-to-end, without losing sight of quality.\u003C/li>\u003Cli>\u003Cu>Structured yet scrappy\u003C/u>: Highly structured in managing the execution of a busy, multi-market comms calendar, yet scrappy and agile when a reactive moment needs to move fast.\u003C/li>\u003Cli>\u003Cu>“Local and Global”\u003C/u>: Prepared to engage with (and semi-regularly meet) local marketing teams across Europe to better understand market nuances and customer needs / wants to improve CRM campaigns.\u003C/li>\u003C/ul>\u003Cbr>\u003Ch2>Benefits\u003C/h2>\u003Cp>\u003Cstrong>💼 We'll treat you with: \u003C/strong>\u003C/p>\u003Cul>\u003Cli>28-days holiday, plus bank holidays \u003Cstrong>🏖️\u003C/strong>\u003C/li>\u003Cli>Monthly £40 Treatwell vouchers so you can treat yourself too \u003Cstrong>💅🏻\u003C/strong>\u003C/li>\u003Cli>Mental health support through one of our partnerships \u003Cstrong>🧘🏻\u003C/strong>\u003C/li>\u003Cli>Benefits platform offering cycle to work scheme, high street discounts and other perks \u003Cstrong>🤑\u003C/strong>\u003C/li>\u003Cli>Growth funds for you to develop and grow with your team \u003Cstrong>📈\u003C/strong>\u003C/li>\u003Cli>A beneficial pension scheme and enhanced parental pay &amp; leave policy \u003Cstrong>🤑\u003C/strong>\u003C/li>\u003Cli>A dynamic organisation with Thursday drinks in the office \u003Cstrong>💃🏻\u003C/strong>\u003C/li>\u003C/ul>\u003Cp>\u003Cstrong>⚖️ Equal Opportunities\u003C/strong>\u003C/p>\u003Cp>Treatwell is an ‘Open to All’ employer and warmly welcomes everybody to the team. We are committed to making reasonable adjustments to the recruitment process as required. Please add any adjustment requests to your application.\u003C/p>","We're looking for a hands-on CRM Executive to build, QA and ship our reactive comms calendar and support key commercial moments across 14 markets and languages. Reporting to our B2C CRM Manager, you will create briefs and turn them into flawlessly executed campaigns in Braze - on time, correctly targeted, correctly localised. You'll work at pace on time-sensitive sends, coordinate creative production, making sure customers get the right message at the right time. 🧐 You will be responsible for: Campaign build and delivery : Build broadcast campaigns end to end in Braze - templates, segments, workflows, personalisation logic and scheduling - across email, push, in-app and content cards. Reactive execution : Turn around time-sensitive and urgent sends at speed, working to the reactive calendar and priorities set by the CRM Manager. Key commercial moments : Deliver campaign plans and activity for key commercial moments (Black Friday, seasonal peaks, key dates) against agreed strategic direction, ensuring campaigns land on time and drive maximum customer engagement and revenue impact. QA : Self-QA every campaign against the agreed checklist - targeting, links, copy, creative, personalisation, localisation - and submit for review before scheduling. Localisation delivery : Adapt and localise central campaigns across 14 markets, coordinating translations and market-specific variants. Creative Excellence & Testing : Coordinate content and creative production with Design and Content, and run a structured A/B testing programme to continuously improve engagement and conversion. Reporting and continuous improvement : Report campaign performance per send, against agreed benchmarks - highlighting what worked well and what needs improving, so learnings feed into the next campaign rather than being re-learned. Reactive comms optimisation : Continuously optimise reactive communications, apply our customer segmentation, and manage the calendar for maximum impact, balancing send frequency, relevance, and commercial priorities across the customer base. Local marketing support : Support local market teams with ad- hoc marketing initiatives and requests, ensuring central campaigns are adapted and localised effectively. 💡 About Treatwell Hi, we’re Treatwell. Nice to meet you. We’re a team of 700 passionate and brilliantly talented people across Europe. We’re the industry’s smartest salon management software, all connected to Europe’s leading bookings platform, working with over 95,000 salon partners across 14 countries, processing over 8 million bookings every month. And….breathe. But we’re not done yet. We’re on an exciting journey to digitally revolutionise the hair and beauty community. If this excites you, we might just have the role for you. Requirements 🔝 About you: Hands-on ESP experience (essential) . 1+ years building and deploying campaigns in Braze or similar, including segmentation and scheduling. Technical comfort . Able to navigate HTML/CSS edits — not coding from scratch, but confident tweaking and adding elements. Agile & data-driven : Highly analytical, with a proven track record of using data and A/B testing to inform and optimise campaign performance. Execution & delivery mindset : A true “doer” who thrives on turning commercial moments and reactive briefs around quickly and building campaigns end-to-end, without losing sight of quality. Structured yet scrappy : Highly structured in managing the execution of a busy, multi-market comms calendar, yet scrappy and agile when a reactive moment needs to move fast. “Local and Global” : Prepared to engage with (and semi-regularly meet) local marketing teams across Europe to better understand market nuances and customer needs / wants to improve CRM campaigns. Benefits 💼 We'll treat you with: 28-days holiday, plus bank holidays 🏖️ Monthly £40 Treatwell vouchers so you can treat yourself too 💅🏻 Mental health support through one of our partnerships 🧘🏻 Benefits platform offering cycle to work scheme, high street discounts and other perks 🤑 Growth funds for you to develop and grow with your team 📈 A beneficial pension scheme and enhanced parental pay & leave policy 🤑 A dynamic organisation with Thursday drinks in the office 💃🏻 ⚖️ Equal Opportunities Treatwell is an ‘Open to All’ employer and warmly welcomes everybody to the team. We are committed to making reasonable adjustments to the recruitment process as required. Please add any adjustment requests to your application.",1790011060000,"2026-09-24 22:49:54","GBP",{"jsonldValid":14,"jsonld":26},1790341341120]